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Digital Marketing Blog

Paid Ads 1 min

5 Simple Strategies to Effectively Target Your Followers with Twitter Ads

Once you get on the paid advertising train, you’ll soon realize that to generate a better ROI, it’s essential to…
Social Media 2 min

7 Instagram Marketing Mistakes to Avoid at All Costs

Who would have believed that a Facebook-owned app could become home to more than 300 million active users? Since 2010,…

5 Actionable Google Analytics Reports to Improve Your Marketing Today

This isn’t a 101-style post. It’s assuming you’ve got the basics down. You’ve got a simple analytics framework down. You’ve…
Paid Ads 3 min

Insider Information: How to Set up a Google Display Campaign

If you’re building a marketing campaign and decide to advertise using Google AdWords, you might have noticed that there are a…
Content 2 min

The 4-Point Content Framework That’ll Hook Your Readers and Double Your Time on Site

Did you know that 81% of marketers want to increase their use of original written content? The problem is that…

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CRO / UX 9 min

Data-Driven CTAs for Each Stage of Your Sales Funnel

The topic of conversion optimization often revolves around the call to action, with recommendations for improving conversions pointing to variations…
Paid Ads 2 min

How to Collect Leads Using Google Adwords

A lot of marketers have written off Google Adwords as a means of collecting leads. This is often due to the…

How Much is Bad Data Costing Your Company?

In a world of big data, bad data is becoming more and more commonplace. Part of the issue is fueled…
Paid Ads 3 min

How to Integrate Paid Social in Your Content Marketing Strategy

If you’re starting from scratch, then building FREE traffic from SEO, social media campaigns, and content alone can take up…
SEO 2 min

Do SSL Certificates Affect Search Rankings? (A Data Driven Answer…)

Do you know that 68% of internet users believe that current laws for protecting their rights are not good enough?…

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Tools & Tech 2 min

9 Blogger Outreach Tools You Should Use Today

Do you have a solid blogger outreach strategy in place? If so, answer this question: has it helped you reach…
Tools & Tech 2 min

The 9 Best Tools for Getting More Social Shares

Have you been avoiding your social media accounts? Are you steering clear of your social networks because you’ve failed to…
Tools & Tech 2 min

The 11 Best Ways to Learn WordPress Before and After Launching Your Blog

Have you decided to use WordPress to power your blog? If so, you are in good company. From CNN to…
CRO / UX 2 min

9 A/B Tests That You Can Run Tomorrow to Double Your Conversions

Traffic is one of the most essential ingredients that every business needs to grow. But, once you’re done with SEO,…
Lead Gen. 1 min

Which Lead Generation Tactics Get the Best Results?

When it comes to lead generation, quality matters over quantity. But by the same token, people don’t like being sold to…

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from Small Business to Enterprise

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