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Influencer

A NPD-branded image saying: LinkedIn’s Creator Monetization Expansion
Influencer 8 min

LinkedIn’s Creator Monetization Expansion

LinkedIn has long been a place for professionals to build their networks and share industry expertise. Now, the platform appears…
Mackenzie Moore
Mackenzie Moore Influencer Marketing Manager
Sep 21, 2026
A graphic that says "Micro Influencer Marketing"
Influencer 11 min

Micro Influencer Marketing: How Small Creators Drive Results

Influencer marketing works because people trust people more than they trust brands.  When a creator shares a product they actually…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 18, 2025
What_is_an_influencer10
Influencer 17 min

What Is an Influencer? A Guide to Influencer Marketing

People trust the creators they follow every day. That’s why influencer marketing has become such a big part of how…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 17, 2025
Alt text: Header image that reads ‘How to Find Influencers for Your Brand’ and shows an influencer smiling at the computer 
Influencer 13 min

How to Find Influencers for Your Brand

Picture this: Your brand has an incredible story and solves a near-universal problem, but your internal team doesn’t have the…
Mackenzie Moore
Mackenzie Moore Influencer Marketing Manager
Jun 10, 2025
A graphifc that says "Search Beyond Google: How Influencers are Shaoping the Way We Discover Content.
Influencer 7 min

Search Beyond Google: How Influencers Are Shaping the Way We Discover Content 

Traditional search engines like Google have long dominated content discovery, but that’s no longer the full picture. Today, platforms like…
Mackenzie Moore
Mackenzie Moore Influencer Marketing Manager
Feb 17, 2025

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Events

ON STAGE on October 29 | Milan, Italy
The End of Human-First Marketing: Building Brands AI Recommends

Join Neil Patel at Intersections 2026. Learn how to build a brand that persuades customers and earns recommendations from AI-powered discovery platforms.
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<span class="bold red"><small>ON STAGE </small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>October 29</small></span><small> | </small><span class="bold red"><small>Milan, Italy</small></span>
Events

ON STAGE on October 27 | Dallas, TX
Search Everywhere Optimization: The New Marketing Playbook
playbook for D2C brands

Join Neil Patel at LevelUp 2026. Learn where discovery happens now, which platforms deserve investment, and how to earn visibility across AI and search.
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<span class="bold red"><small>ON STAGE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>October 27</small></span><small> | </small><span class="bold red"><small>Dallas, TX</small></span>
Events

ON STAGE on November 4 | Mexico City, Mexico
How to Earn AI Trust When You Can't Buy It

Join Neil Patel at Advertising Week Latam 2026. Learn why AI visibility depends on earned authority, and how to balance paid reach with long-term trust.
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<span class="bold red"><small>ON STAGE </small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>November 4</small></span><small> | </small><span class="bold red"><small>Mexico City, Mexico</small></span>
Webinar

LIVE on November 3 | 8am PST
The Authority Paradox: How Smaller Brands Can Win The Game of GEO

In this webinar, Neil Patel and the NP Digital team will show why trying to outpublish bigger brands is rarely the best approach.
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<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>November 3</small></span><small> | </small><span class="bold red"><small>8am PST</small></span>
B2B_influencer_marketing5
Influencer 14 min

B2B Influencer Marketing: Partnering with Industry Leaders

If you’ve spent any time on my blog, you know that I’m a huge proponent of influencer marketing. While it…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Feb 2, 2024
How-much-does-a-Influencer-makes-a-Year-Its-a-Rude-Awakening-for-Influencers-Neil-Patel-by-NP-Digital
Influencer 7 min

There is Going to be a Rude Awakening for Influencers This Year

So, there is one number that pretty much tells it all. And that number is $323.19. You are probably wondering…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jan 22, 2024
Impact-of-ChatGPT-2
Influencer 16 min

The Impact of ChatGPT on Influencer Marketing 

Have you tried influencer marketing? Have you found it overwhelming? Well, there may just be a solution to that now:…
Mackenzie Moore
Mackenzie Moore Influencer Marketing Manager
Aug 7, 2023
grow-team-influencers
Influencer 14 min

How to Grow A Team of Influencers (And Why You Need Them)

Curious what an influencer is? Let’s start with a definition.  An influencer is someone with the power to affect (or…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 25, 2022
Influencer-Marketing-for-Small-Businesses
Influencer 12 min

Influencer Marketing for Small Businesses

You know that today’s market demands every advantage you can get for your organization to succeed. So what can you…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 15, 2022

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Content-creator
Influencer 11 min

What’s the Difference Between a Content Creator and an Influencer?

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. Have…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 1, 2021
How to Integrate Paid Ads With Influencer Campaigns
Influencer 10 min

How to Integrate Paid Ads With Influencer Campaigns

How can you take your influencer campaign to the next level? You may want to include another angle, such as…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Mar 12, 2021
Swaypay – Tools and tips to grow your brand
Influencer 10 min

Influencer Marketing for E-commerce: Tools and Tips to Grow Your Brand

To have a successful e-commerce platform, you have to pay to play. Some of the top US brands spend billions on…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 22, 2020
is seo dead google search
Influencer 22 min

Is Influencer Marketing Dead? A Hard Look at The Newest Data (and What You Can Do Instead)

Is anyone having deja vu? Every time a new marketing tactic becomes more mainstream, marketers and researchers inevitably wonder if…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 31, 2018
amp
Influencer 1 min

How to Get Your Customers to Market Your Business for You

Can I let you in on a secret? You’re sitting on your most influential marketing force. No marketing campaign -…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jul 22, 2017

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from Small Business to Enterprise

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