If you’re doing everything right to promote and drive traffic to your e-commerce website and you’re not getting the revenue you expect, you’re not alone.
Many clients come to me with the same problem.
Thankfully, there’s no mystery to it.
If you look at the analytics, you’d probably realize that visitors are dropping off between landing on your website and completing checkout.
The more people drop off during this user flow, the lower conversion rate you get.
To increase your conversion rate and retain more customers, you need to optimize your e-commerce website.
Here are 12 critical features you can’t afford to overlook: [click to continue …]