Best PPC Agencies of 2025

Paid advertising delivers strong returns, offering an average ROI of 200 percent, meaning many businesses double their investment as a baseline. About 80 percent of marketers view pay-per-click (PPC) advertising, especially through platforms like Google Ads, as both profitable and a core part of their strategy.

Choosing the right PPC agency can be critical in shaping your campaign’s success. If you’re searching for a partner to align with your goals, drive results, and boost ROI, this article breaks down the top PPC agencies of 2025. Each one is highlighted for its expertise and specific strengths, helping you find the right fit.

Key Takeaways

• PPC advertising offers an average ROI of 200 percent, making it one of the best tools for business growth.
• Leading agencies focus on high-intent keywords, clear reporting, and strategies across multiple channels.
• Key metrics to track include impressions, CTR (click-through rate), conversions, and CPA (cost per acquisition) to optimize performance.
• Data-driven campaigns tailored to specific audiences deliver measurable results.
• Partnering with a PPC agency with industry expertise can dramatically improve campaign performance.

Table of Contents

• Key Takeaways
• NP Digital — Best Data-Driven Omnichannel PPC Agency
• Directive Consulting — Best for B2B and SaaS Businesses
• Stryde — Best for E-commerce Businesses
• Loud Mouth Media — Best For Performance Creative
• KlientBoost — Best for Landing Page Design
• AdVenture Digital – Best for CRO
• Ignite Visibility – Best for Paid Social
• Thrive Agency – Best for Design/UX Support
• Characteristics of A Great PPC Agency
• How To Work With A PPC Agency
• FAQs
• Conclusion

NP Digital — Best Data-Driven Omnichannel PPC Agency

Source: NP Digital

Running a successful PPC campaign involves more than placing ads on one platform. At NP Digital, we create omnichannel campaigns that connect with your audience wherever they are—whether they’re searching on Google, scrolling social media, or shopping online. This approach strengthens brand awareness, drives engagement, and turns leads into customers while maximizing ROI.

At NP Digital, we begin by analyzing your historical data, benchmarking performance, and developing precise targeting strategies tailored to your goals. From there, we craft campaigns that align with your business goals. After launch, we focus on tracking performance, making adjustments, and scaling for results.

Our track record speaks volumes. 

One client, ZAGG, needed to boost paid search revenue while reducing costs. Their existing campaigns included inefficient conversions from warranty offerings, requiring a strategic pivot to grow profitability.

Our process:

• Restructured campaigns and consolidated ad groups for clearer tracking and better attribution.
• Implemented tROAS bidding and Performance Max campaigns for growth while managing underperforming categories with standard shopping campaigns.
• Enhanced product categorization to focus on smaller product groups, increasing visibility and profitability.
• Tested ad copy in smaller environments, scaling proven combinations to maximize impact.
• Expanded broad match adoption, capturing untapped long-tail queries and driving efficiency at scale.

Results:

• 28 percent increase in revenue from paid search.
• 38 percent boost in media spend efficiency, reducing cost-per-conversion by 18 percent
• Power products saw a 17 percent lift in ROAS, while CPCs dropped by 13 percent.

For another example, our client ConnectWise needed to shift from MQL (marketing qualified lead) volume to a strategy focused on SQO (sales qualified opportunity) and pipeline growth, with data gaps in campaign-level ROI.

Our process:

• Mapped Power BI data to paid search campaigns, aligning investment with mid-funnel KPIs and pipeline contributions.
• Identified and reallocated $180,000 per month in savings from low-quality campaigns to high-performing campaigns.
• Focused budgets on campaigns driving the highest SQO conversion rates, improving cost efficiency.

Results:

• 166 percent increase in SQO conversion rates across regions.
• 100 percent improvement in ROAS, with a 68 percent pipeline growth.
• 25 percent reduction in cost-per-SQO, driving higher-quality leads at a lower cost.

If you’re ready to grow your business through a comprehensive PPC strategy, NP Digital delivers consistent, measurable outcomes across every platform.

Directive Consulting — Best for B2B and SaaS Businesses

Source: Directive 

Directive Consulting is the top choice for B2B, SaaS, and enterprise businesses aiming to convert ad spend into predictable revenue. They focus on connecting with high-intent buyers through precise targeting based on deep Total Addressable Market (TAM) analysis and detailed persona modeling.

Their expertise spans paid search, social, account-based marketing, and programmatic advertising. They prioritize metrics like LTV (customer lifetime value), CAC (customer acquisition costs), and net sales margin to optimize campaigns for revenue growth.

For businesses looking to scale PPC campaigns efficiently and grow their sales pipeline, Directive Consulting provides a results-driven, ROI-focused approach tailored to your industry and goals.

Stryde — Best for E-commerce Businesses

Source: Stryde

E-commerce brands need PPC campaigns that bring in traffic, convert customers, and build long-term revenue. Stryde focuses on helping e-commerce businesses stand out and grow through well-executed paid search and social strategies.

Stryde’s team specializes in crafting PPC strategies on platforms like Facebook, Instagram, Pinterest, and Google. They create campaigns that guide potential customers from first awareness to final purchase, making sure each step of the process is intentional and impactful.

For e-commerce businesses looking to grow their audience and revenue, Stryde offers a proven strategy that’s designed to drive results while building customer loyalty.

Loud Mouth Media — Best For Performance Creative

Source: Loud Mouth Media

Loud Mouth Media is a specialist in paid search and social advertising that consistently delivers results. Based in the UK, this agency has built a reputation for crafting highly targeted campaigns on platforms like Google, Facebook, and Bing. 

Their campaigns focus on connecting with the right audience at the optimal moment, maximizing engagement and results. Loud Mouth Media combines PPC expertise with SEO strategies to maximize both traffic and conversions. This integrated approach helps businesses increase revenue while keeping campaigns cost-effective. The team’s ability to target based on audience demographics and intent is a key part of their success.

For businesses looking for a creative and data-driven approach to PPC, Loud Mouth Media is an agency that knows how to make every ad count.

KlientBoost — Best for Landing Page Design

Source: KlientBoost

KlientBoost takes PPC campaigns further by focusing on what happens after the click. Their expertise in PPC management and landing page design turns traffic into measurable results.

Their in-house team of developers and designers creates landing pages that drive conversions. They focus on A/B testing and advanced analytics to continually improve performance, ensuring campaigns deliver maximum value.

For businesses that want PPC campaigns paired with high-performing landing pages, KlientBoost delivers solutions that turn clicks into meaningful revenue growth.

AdVenture Digital – Best for CRO

Source: AdVenture Digital 

AdVenture Digital focuses on conversion rate optimization (CRO) through precise PPC campaign management. Their team works to expand your reach, capture high-intent leads, and convert traffic into measurable results. Whether the goal is e-commerce sales, lead generation, or local business growth, they design strategies to meet specific objectives.

Their process begins with research to understand your audience and competitors. Campaigns are built around targeted ads and careful account setup on platforms like Facebook and Google. They track every campaign closely, prioritizing ROI and providing clear data on what works and what doesn’t.

AdVenture Digital’s commitment to CRO has earned them a reputation for driving results without unnecessary ad spend. For businesses of all sizes, they are a solid choice for maximizing PPC success.

Ignite Visibility – Best for Paid Social

Source: Ignite Visibility

Ignite Visibility specializes in paid social advertising, using platforms like Meta, TikTok, and LinkedIn to deliver growth. Their status as a Google Premier Partner and Meta Certified Agency gives them direct access to advanced tools and insights that help refine campaigns.

Their approach goes beyond running ads. Ignite Visibility builds funnel-based strategies that engage target audiences on the right platforms. Whether crafting branded challenges for TikTok or connecting B2B brands with decision-makers on LinkedIn, they focus on platform-specific strengths. A/B testing and ongoing adjustments help their campaigns consistently perform.

With over a decade of experience and awards for their work, Ignite Visibility has become a trusted partner for businesses looking to grow through paid social advertising.

Thrive Agency – Best for Design/UX Support

Source: Thrive Agency

Thrive Agency brings together PPC expertise and a focus on design and user experience (UX). They offer services like Google Ads, social media advertising, and remarketing, with a standout approach that prioritizes user-friendly design.

Their campaigns don’t just attract clicks—they guide users through well-designed landing pages that convert. Thrive understands the challenges businesses face with competition and changing customer expectations. Their strategies combine technical PPC skills with an emphasis on creating a smooth, results-driven customer journey.

For businesses that want both impactful ads and optimized user experiences, Thrive Agency is a smart choice to achieve measurable results.

Characteristics of A Great PPC Agency

Not all PPC agencies offer the same value. While some specialize in specific platforms or strategies, the best agencies deliver results across the board. Here are the top traits to look for:

• Extensive Industry Knowledge: A top-tier PPC agency understands the specifics of your industry. They know how to target the right audiences with the right keywords based on real-world experience and proven results. Check their case studies to see if they’ve delivered outcomes for businesses like yours. NP Digital does a great job of this, as seen in the example below.

• Advanced Analytics and Reporting: Clear reporting is key to understanding the success of your campaigns. The best agencies provide detailed performance data, showing where your money goes and what it brings back. They use this information to fine-tune campaigns and cut waste.

• Intent-Driven Keyword Strategy: Keyword strategy can make or break a PPC campaign. Effective campaigns target transactional keywords—terms people search for when they’re ready to take action. Great agencies avoid keywords that generate traffic without meaningful results and use intent-based research to guide your strategy.

• First-Party Data and Partnerships: Agencies with direct access to platforms like Google and Meta, along with first-party data, deliver stronger campaigns. These connections allow them to stay ahead of trends and tap into audience behaviors others might miss.

• Mobile Optimization: With mobile devices accounting for 68 percent of paid clicks, agencies must prioritize mobile-friendly campaigns. This means creating ads and landing pages that look great and perform well on smaller screens.

• Local PPC Expertise: For businesses targeting specific regions, local campaigns are essential. Great agencies know how to optimize for geographic targeting and connect you with nearby customers who are ready to act.

• Multi-Channel PPC Services: Running ads across multiple platforms helps you reach a wider audience. Look for an agency that handles Google Ads, social media, programmatic advertising, and more, so your campaigns stay consistent across channels. NP Digital offers a wide range of services and makes it super easy for anyone to find what they need.

How To Work With A PPC Agency

Working with a PPC agency can reshape how you approach paid advertising. Here’s what to expect at every step of the process:

1. Discovery and Onboarding: Your agency will start by learning everything about your business. You’ll discuss your budget, goals, target audience, and what sets you apart. Sharing details about your audience—like their habits and preferences—helps your agency develop a strategy tailored to your needs.

2. Planning and Testing: Next, your agency creates a roadmap and identifies key performance indicators (KPIs). Pilot campaigns often follow, testing audience segments, ad creatives, and copy. These tests provide valuable data to guide full-scale campaigns and improve targeting.

3. Execution and Monitoring: Once the campaign launches, the agency tracks performance and makes adjustments. Expect regular updates on key metrics like impressions, click-through rates (CTR), conversion rates, and cost per acquisition (CPA). This feedback keeps you informed and helps refine the strategy.

4. Measuring Results and Next Steps: At the campaign’s end, the agency reviews the data with you. They’ll highlight successes, explain what could be better, and suggest ideas for future campaigns. This phase is about learning from the results to achieve even better outcomes next time.

Working with a PPC agency should feel like a partnership, with clear communication and results-driven strategies leading the way.

FAQs

How to choose a PPC agency?

Start by finding a PPC agency that knows your industry. Whether you’re in B2B, e-commerce, SaaS, or enterprise, the agency should have experience working with businesses like yours. Schedule a discovery meeting to discuss your goals, budget, and target audience. Ask them to share their approach, how they measure success, and the strategies they recommend. Look for clear communication and a focus on your specific needs. The right PPC agency works with you to grow your business, not just run ads.

What does a PPC Agency do?

A PPC agency handles your paid advertising campaigns across platforms like Google, social media, and programmatic networks. They start with research, identifying your audience, keywords, and ad formats that match your goals. Then they create and launch campaigns while tracking metrics like impressions, click-through rates, and conversions. A good agency provides detailed reports, explains what’s working, and adjusts campaigns to boost ROI. They also keep your strategy updated to reflect trends and platform changes.

Who is the best PPC Agency for enterprise clients?

Enterprise businesses need PPC agencies with a proven track record of managing large-scale campaigns. NP Digital stands out, having partnered with brands like CNN, SoFi, and Adobe. Their focus on data and measurable results makes them a top choice. Directive Consulting is another strong contender, specializing in B2B and SaaS enterprises. Their expertise in maximizing ROI and scaling paid media strategies makes them a trusted partner for large organizations.

Conclusion

Hiring a top PPC company is a smart choice if you’re looking to save time, strategize with experts in your industry, and enjoy short-term results (when compared to something like SEO).

But choosing a PPC agency you can trust is harder than it sounds.
So whether you’re looking for advice or someone to take over and manage your campaigns, use these tips and recommendations when making your decision.