9 Tools to Help You Stay on Top of the Latest Happenings In Your Industry
Content marketing has become a huge part of the marketing strategies for businesses. After realizing the tremendous ROI that it’s…
A/B Testing vs Multiple Variant Testing: And the Winner Is…?
During the 2016 Rio Olympic Games, Mahe Drysdale rowed 2,000 meters (1.24 miles) in just 6 minutes and 41 seconds. However, despite…
4 Easy Ways to Generate eCommerce Sales From Instagram
Social network giant Instagram has grown to 1 billion monthly active users. Out of these, 500 million users log onto…
What is Data Quality and How Do You Measure It for Best Results?
We’ve talked a lot about data quality in the past – including the cost of bad data. But despite a…
5 Psychology-Based Design Tips to Improve Engagement on Your Website
Your brand’s message isn’t limited to the word choices that you make. The environment under which you present your message…
How to Build a Successful eCommerce Brand From Scratch
Do you know that 40% of worldwide internet users have bought products/goods online from an eCommerce business or eCommerce store?…
9 Ways to Track Which Marketing Activity Drives the Best Impact
Do you have a marketing strategy in place for driving results and positively impacting your bottom line? Most companies think…
How to Localize Your Marketing Campaigns to Increase Conversions
It’s all local. Despite living in a global economy, many customers only care about what’s happening in their neighborhoods and…
How to Create an Online Marketing Plan that Will Grow (Nearly) Any Business
If you’re new to the world of online media marketing, it can be hard to know where you should first…
How to Strengthen and Deepen the Relationship Between You and Your Customers
Without your old or new customers, you wouldn’t have a business. So it’s worth knowing how you can strengthen and…
10 Gmail Plugins All Marketing Professionals Should Consider
Email marketing is central to your marketing campaign. Heck, email itself is central to even being in business. But, first…
4 Ways to Reduce Churn With Email Campaigns
Churn is your arch nemesis. And it’s cutting into your profits. Research shows that “80% of your company’s future revenue…
The 4 Principles of Successful Snapchat Marketing
Content marketing professionals are in a fantastic position to reach more and more potential customers and boost loyalty with customers…
How to Make Social Media Marketing Work for Your Business
The concept of ‘social media marketing’ is probably one that you’ve heard a lot about by now. If you’re in…
How to Drive App Installs Using Google AdWords
Creating an app can be a lot of work. You’ve got to find the right team of app developers to design…
The Top 12 LinkedIn Tools for Boosting Sales
Did you know that LinkedIn has more than 433 million members? How about the fact that these members live and…
10 Tools that will Improve the Quality of Your Blog Content
Do you have a strategy in place for creating industry leading blog content? Regardless of your niche, from an internet…
4 Quick Wins to Increase Your YouTube Engagement
One under-used, yet extremely effective social network platform that I’m sure you’ve heard about is YouTube. The video marketing platform…
