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David Shapiro

SVP of Earned Media

David is a tenured leader in the digital marketing space, and is responsible for leading the delivery of best-in-class business outcomes for clients. With experience working both agency and client side, and in organic and paid search, David is a well-rounded digital marketer. David has 15 years of experience building teams and enterprise search programs for some of the world’s largest brands, including Microsoft, T-Mobile, Toyota, and Bank of America.

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David Shapiro

Recent Articles From David

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AEO / GEO 16 min

Generative AI in Search

This article was written by David Shapiro. On May 25, Google opened access to new generative AI capabilities to select…

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