The Advanced Guide to Custom Content Marketing
It’s high time that you truly engage your audience. Why? Engaging, high-quality content is the lifeblood of content marketing. But…
A Step-by-Step Guide for Determining Keywords to Bid On
When it comes to pay-per-click (PPC) and paid ads, a lot goes into these campaigns. You have to create the…
How to Rank Your Internal Pages Higher Than Your Homepage
I don’t have any problems keeping up with the latest Google algorithm updates. In fact, it’s exciting. But, even when…
7 Powerful Psychology Hacks That’ll Increase Your Social Media Engagement
Do you know that social media is one of the most popular online activities? Social is right up there along…
SEO Vs. CRO: How to Drive Search Traffic That Converts into Customers
Conversion rate optimization (CRO) is important in today’s SEO and the world of digital marketing. And yet, a whopping 33%…
Why You Need to Create Case Studies (a Data-Driven Answer)
Imagine this scenario: You want to buy a new pair of running shoes online. Where do you start your search?…
Google Shopping Ads: How to Use Them to Generate Sales and Revenue
There are many ways to generate sales for your e-commerce store. One method that is often overlooked by many is…
5 Tools to Increase Twitter Engagement Overnight
With more than 320 million monthly active users in 2019, now is not the time to ignore Twitter. It doesn’t matter…
Battle Tested Tips: How to Use Instagram to Generate Sales
For many of its 1 billion monthly active users, Instagram is used just a social media site for recreational purposes.…
What Type of Backlinks Does Your Business Really Need Right Now?
I bet that you’ve read the following advice on marketing blogs, in some form or another. “In the changing SEO…
11 Types of Marketing Emails That Will Get a Response
Are you the type of person who is willing to make 50+ phone calls per day in an attempt to…
How to Build a Referral Program into Your Online Business
You know the power of word-of-mouth advertising. In fact, you swear by it. But what marketers usually miss is that…
How to Get Your First 100 Email Subscribers
A lot of marketers will tell you that building an email list is one of the best tactics you can…
23 Essential (and Free) WordPress Plugins for Marketers
Did you know that there are tens of millions of websites powered by the WordPress content management system? From individuals and…
Stay Put: How to Maintain Your SEO Rankings After Reaching The Top?
Can you guess the subject that is the most written about in the internet marketing niche? It’s probably building traffic…
The Science Behind Why People Read Content Online (How to Increase Blog Readership)
What makes people read content online? If you want to drive sustainable traffic to your blog site and increase your audience, then…
How Community Outreach Can Boost Customer Acquisition & Retention
Strategies for boosting customer retention and fostering customer loyalty abound. But among companies that seek to build, sustain, and grow…
The Ultimate Guide to Writing Blog Post Introductions
What first attracts people to your content or blog entry? It’s the title (aka “the headline”). The title is the…
