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Digital Marketing Blog

Paid Ads 1 min

22 Ways to Make Your Facebook Ads Better

Are you running Facebook ads but struggling to make them work? Perhaps you’re facing a low conversion rate, not enough…
Social Media 16 min

10 Pinterest Advertising Strategies You Should Be Using

Pinterest is often overlooked as a successful marketing channel for businesses, but it can be highly effective. 96% of all…
Creative 2 min

11 Best Practices for Adding Great Images to Every Blog Post

You’re a writer, not a photographer. So why do you need to add photos to your blog posts when your…
Paid Ads 2 min

5 Indispensable Google AdWords Tricks You Need to Know

Google AdWords can be one of the most complicated PPC platforms out there. There are hundreds of different tabs and sections…
Email 2 min

12 Ways to Increase Interactivity in Your Emails

Email marketing is not dead. You should be emailing your customers and subscribers on a regular basis. But with so…

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Paid Ads 2 min

Why You’re Spending Too Much on Facebook Ads (And How to Change It)

Facebook Ads are one of the best ways to drive new (and repeat) sales. Never before has a marketing platform had…
Content 1 min

Blogging Without Comments: Should You or Shouldn’t You?

When it comes to comments on your blog, do they help or hurt? It’s a question that’s been asked since…

How to Correctly Measure Your Content’s Engagement

Content is a driver of your business. In the B2B environment, the goal of producing content is to attract people…
Social Media 2 min

Why You Should Care About Live Streaming

The world of marketing is always evolving, leaving marketers constantly on their toes when it comes to new ways of…
Content 2 min

11 Reasons Why Audiences Are More Important Than Keywords

There’s a lot of talk about the importance of keywords in online content. And that’s good. Keywords are important. But…

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Social Media 2 min

19 Strategies for Facebook Live Videos For Brand Awareness

If you’re looking to grow your brand, you need to start using Facebook Live. It’s one of the biggest new…
SEO 1 min

How to Dominate Keyword Research in Just 30 Minutes a Day

They say that anything worth doing is worth doing well, right? But they also say you should work smarter, not…
Marketing 1 min

How to Create and Reinforce Your Buyer Personas

Every inbound marketing resource recommends that you develop buyer personas for your target audience. A buyer persona is a representation…
Marketing 1 min

How to Create Highly Accurate Customer Personas for Marketing

Content marketing has turned traditional marketing on its head. Old-school methods don’t cut it anymore in the age of ad…
CRO / UX 1 min

How to Create a Killer CTA (Beyond the Button Color)

Does a red CTA convert better than a green one? Or is blue the best color? What if I told…

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from Small Business to Enterprise

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