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Paid Ads

Paid Ads 1 min

Why Your Facebook Ads Aren’t Profitable (And How to Fix It)

Facebook has two billion monthly active users. That translates into a couple billion opportunities to grow our businesses. So you create…
Paid Ads 1 min

How to Improve Your Facebook Ads Campaign with Lookalike Audiences

Are you struggling to bring in traffic and conversions through Facebook ads? If so, you’re not alone. In 2017, WordStream…
Paid Ads 1 min

How to Optimize Your Facebook Ads to Drive More Traffic and Sales

Are you frustrated by underperforming Facebook Ads? I understand your pain. I’ve worked with Facebook Ads for years. I’ve run…
Paid Ads 2 min

How to Find High ROI Facebook Interest Audiences

I have a trick question for you. What dictates your Facebook ad cost? Obviously, there are several factors that affect…
Paid Ads 1 min

4 Unstoppable Facebook Ad Creative Tips to Max Out Your ROI

Running your first Facebook Ad campaign isn’t very tricky. No, the tricky part is running several of them at the…

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Paid Ads 9 min

Homepages vs Landing Pages: Where to Drive Paid Traffic for Higher Conversions

I’m going to give this to you straight. If you’re directing your hard-won PPC, Facebook, Twitter or banner ad traffic…
Paid Ads 2 min

21 Bing Ads Hacks That’ll Increase Clicks While Decreasing Spend

Before I launch into this article, I want to get the elephant in the room out of the way. Bing.…
Paid Ads 6 min

4 Powerful Google Shopping Hacks to Supercharge Your Campaigns

Historically, retail search marketing was synonymous with Google text ads. But fast forward to today, and Google Shopping ads have…
Paid Ads 2 min

How to Dominate AdWords Using Close Variants

I hear it all the time: “Google AdWords is a waste of money.” You probably hear this too. And do…
Paid Ads 2 min

How to Get More Clicks on Your Facebook Ads

The network that more and more marketers (myself included) are turning to these days is Facebook. Facebook Ads is fast…

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Paid Ads 16 min

5 Tips to Creating an Unbeatable Facebook Ad Campaign

Are you sick and tired of losing money on Facebook Ads? Many advertisers just like you take a swing at…
Paid Ads 1 min

We Analyzed 120,000 Google Ads and Discovered How Local Businesses Can Crush Their Competition on a Tiny Budget

I recently conducted a massive search engine study to figure out Google’s local SEO) algorithm. (You can read all about…
Paid Ads 11 min

4 Simple Tactics That’ll Improve the Performance of an AdWords Campaign

A well executed AdWords Search Campaign can take your business to the next level. However, if you’ve been running AdWords…
Paid Ads 1 min

5 Tips to Launching Your First Paid Instagram Marketing Campaign

eMarketer found that social networks are almost reaching an advertising saturation point, with 88.2% of US companies using at least…
Paid Ads 14 min

The Ultimate Guide to Getting Sky-High Conversions From Twitter Ads

Will anyone actually click my ad and buy my product? It’s a terrifying question, but an important one. Turns out…

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from Small Business to Enterprise

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