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Paid Ads 20 min

21 Ridiculously Powerful Ways to Improve Your Facebook Ad Targeting

When was the last time that you searched for someone on Facebook and were shocked to discover that they didn’t…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Apr 16, 2018
woman with cartoon like icon
Paid Ads 22 min

62% of Small Businesses Fail with Facebook Ads. Here’s How to Fix That

Everyone is using Facebook these days. There are over 2.2 billion active daily users. China, the largest country in the…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Apr 7, 2018
display ads versus search ads
Paid Ads 1 min

Display Ads vs. Search Ads: When to Use Each to Get the Best ROI

  Digital advertising is extremely diverse. You have multiple ad formats to choose from and countless ways to reach new…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 5, 2017
cost per click irrelevance
Paid Ads 1 min

Why Cost Per Click Doesn’t Matter (And Why You Should WANT to Pay More)

When bidding for terms on Google AdWords, there is always a single metric that gets people hung up. More often…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 29, 2017
linkedin-matched-audiences
Paid Ads 2 min

Matched Audiences: LinkedIn’s Newest Secret Advertising Weapon You’re Not Using

When Microsoft bought LinkedIn for $26 billion, everyone thought they were crazy. Up until then, LinkedIn was largely unsuccessful and they…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 5, 2017

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Events

ON STAGE on November 4 | Mexico City, Mexico
How to Earn AI Trust When You Can't Buy It

Join Neil Patel at Advertising Week Latam 2026. Learn why AI visibility depends on earned authority, and how to balance paid reach with long-term trust.
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<span class="bold red"><small>ON STAGE </small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>November 4</small></span><small> | </small><span class="bold red"><small>Mexico City, Mexico</small></span>
Webinar

LIVE on November 3 | 8am PST
The Authority Paradox: How Smaller Brands Can Win The Game of GEO

In this webinar, Neil Patel and the NP Digital team will show why trying to outpublish bigger brands is rarely the best approach.
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<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>November 3</small></span><small> | </small><span class="bold red"><small>8am PST</small></span>
Events

ON STAGE on October 27 | Dallas, TX
Search Everywhere Optimization: The New Marketing Playbook
playbook for D2C brands

Join Neil Patel at LevelUp 2026. Learn where discovery happens now, which platforms deserve investment, and how to earn visibility across AI and search.
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<span class="bold red"><small>ON STAGE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>October 27</small></span><small> | </small><span class="bold red"><small>Dallas, TX</small></span>
Events

ON STAGE on October 29 | Milan, Italy
The End of Human-First Marketing: Building Brands AI Recommends

Join Neil Patel at Intersections 2026. Learn how to build a brand that persuades customers and earns recommendations from AI-powered discovery platforms.
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<span class="bold red"><small>ON STAGE </small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>October 29</small></span><small> | </small><span class="bold red"><small>Milan, Italy</small></span>
facebook ads
Paid Ads 1 min

22 Ways to Make Your Facebook Ads Better

Are you running Facebook ads but struggling to make them work? Perhaps you’re facing a low conversion rate, not enough…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 24, 2017
googleadwords
Paid Ads 2 min

5 Indispensable Google AdWords Tricks You Need to Know

Google AdWords can be one of the most complicated PPC platforms out there. There are hundreds of different tabs and sections…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 23, 2017
spending a lot on facebook ads
Paid Ads 2 min

Why You’re Spending Too Much on Facebook Ads (And How to Change It)

Facebook Ads are one of the best ways to drive new (and repeat) sales. Never before has a marketing platform had…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 21, 2017
google adwords skag strategy
Paid Ads 2 min

I Increased Sales When I Made this One Google AdWords Change

Google AdWords is one of the best ways to drive fast sales for your product or service. The search intent is…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 15, 2017
fix-remarketing-campaign
Paid Ads 13 min

Why Your Remarketing Campaign Isn’t Working (And How to Fix It)

Remarketing is one of the best and most effective ways to bring back visitors to your site. It gives you an…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 14, 2017

Join Over 5,000 Companies

from Small Business to Enterprise

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Businessman click on virtual touchscreen. Futuristic business and IT presentation background
Paid Ads 2 min

5 Hacks to Increase Clicks on Your Google AdWords Ads

I can tell within a matter of minutes whether or not your AdWords campaign will succeed. No, I’m not a…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 30, 2017
Marketing segmentation and leader
Paid Ads 2 min

4 Remarketing Campaigns You Can’t Afford to NOT be Running

We’ve all heard of the benefits of remarketing. It makes sense to target users who’ve already shown interest in your…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 18, 2017
ads
Paid Ads 2 min

How to Pick the Right Facebook Ad Type for Your Brand

Facebook Ads can seem pretty intimidating if you’re new to the world of social media marketing. And it’s no surprise…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 18, 2017
Profitable Facebook Ads
Paid Ads 1 min

Why Your Facebook Ads Aren’t Profitable (And How to Fix It)

Facebook has two billion monthly active users. That translates into a couple billion opportunities to grow our businesses. So you create…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 12, 2017
Newborn twins sisters sleeping on white fur together in cute pink sweaters
Paid Ads 1 min

How to Improve Your Facebook Ads Campaign with Lookalike Audiences

Are you struggling to bring in traffic and conversions through Facebook ads? If so, you’re not alone. In 2017, WordStream…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 6, 2017

Join Over 5,000 Companies

from Small Business to Enterprise

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Talk to an Expert