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Digital Marketing Blog

The Five Elements of a Perfect SaaS Support System

If you’re a SaaS business, chances are that support is one area of your business that you want to be…
CRO / UX 9 min

5 Ways to Write Magnetic Call-to-Actions in Just 5 Minutes

As a business owner, you’re constantly striving to stay on the same page with prospects and clients. But does your…
Paid Ads 1 min

7 Simple Google Ads Hacks That’ll Drive More Qualified Leads

Let’s face it: driving qualified leads using pay per click (PPC) advertising is a great way to generate more leads.…
Marketing 10 min

How to Optimize Your Site for Every Stage of the Buying Cycle

If you’ve been in marketing for a while, you’ll eventually discover a harsh reality. You can’t force people to buy…
Paid Ads 1 min

The Entrepreneur’s Guide to Google Ads

Google Ads is a great internet marketing platform for getting your online business off to a good start. When running…

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CRO / UX 1 min

How To Maximize Your Search Click-Through Rate (CTR) in 9 Simple Steps

You get a lot of opportunities to grow your business when you improve on your search performance, click-through rate, open…
Paid Ads 6 min

How to Use Social Proof to get Better Results from Facebook Ads

Today’s article is a guest contribution by Aimee Millwood. Facebook ads provide enormous potential to grow traffic and sales. But…
Marketing 10 min

5 Essential Ways Marketing Must Change to Support Inside Sales

After years of running and advising startups, I’ve found that many businesses struggle with friction between sales and marketing. Sales…
Marketing 9 min

5 Techniques That Will Keep Your Customers from Defecting to the Competition

Whether you’re selling a sophisticated SaaS or running a lemonade stand, you know how painful it is to have a…
Email 9 min

How to Use a Giveaway to Accelerate the Growth of Your Email List

We all want a massive email list, but growing one can be like climbing a mountain. It takes a lot…

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How The Right Analytics Can Strengthen Customer Engagement

Customer engagement is where the heart is. Data-driven marketing offers industry leaders the opportunity to increase their market growth while…
SEO 1 min

The Beginner’s Guide to Google’s Knowledge Graph

Google is building the largest warehouse of knowledge in human history – and it’s doing it with your help. Authoritative…
Marketing 1 min

21 Resources For Mastering Online Marketing

Imagine that you could have instant access to the right tools and information on online marketing and how to drive more…
Email 2 min

15 Quick Tips to Convert Visitors Into Email Subscribers

Would you like to know how I persuade site visitors to opt-in to my email list? I use some simple…
Marketing 4 min

Using the “So What?” Test to Transform Your Copy

Take a look at various products and services around the web, and you’ll find one common theme. They all talk…

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