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Digital Marketing Blog

SEO 1 min

8 Principles of User Optimization That’ll Increase Your Search Rankings

Are you delivering the best user experience possible to your site visitors? It’s crucial to commit yourself to this, since…
Content 2 min

7 Brilliant Examples of Brands Driving Long-Tail Organic Traffic

There’s no doubt that long-tail keywords are popular among content marketers, bloggers, and SEOs. The reason for that is simple:…
Lead Gen. 2 min

7 Ways to Increase Your Form Field Conversion Rate (by Up to 672%)

Pop quiz: How do you generate leads? Answer: By placing a high-converting lead generation form on a landing page. From…
Lead Gen. 1 min

Why Your Content Isn’t Generating Leads (and How to Fix It)

Many B2B marketers view themselves as successful when it comes to content marketing. However, if you’ve been grinding away for…
Paid Ads 7 min

How to Unlock Your Ad’s Conversions & Audience with Facebook Pixel

Facebook Pixel is a tool within Facebook for Business. It can track conversions (actions) on your website as a result…

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Content 3 min

Why 3,000+ Word Blog Posts Get More Traffic (A Data-Driven Answer)

With decreasing attention spans and everyone using small screens, it makes sense to publish 300 word blog posts, right? You may argue…
Ecommerce 12 min

The Complete Guide to Website Push Notifications for E-commerce

Website push notifications are clickable messages that are sent by a website to their subscribers’ browsers. They work very similarly…
Paid Ads 8 min

4 Things I’ve Learned from 2,000+ Google Ads Audits

In the last 2 years, I’ve audited a lot of Google Ads accounts. And, after reviewing thousands of accounts, you…
Digital PR 2 min

How to Determine if a Link is Good or Bad

Links can significantly impact your search performance — for better or worse. Regardless of whether you choose to use black…
Content 2 min

6 Content Writing Strategies That’ll Help You Acquire More Organic Traffic

Content. Traffic. Revenue. These are the 3 things that truly matter. Every other metric is secondary in your content marketing…

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Social Media 2 min

How Brands Can Take Advantage of Snapchat (Infographic)

Sometimes it’s the craziest ideas that take off. A social network where users send and read 140 character messages. An…
Content 2 min

How Often Do You Need to Blog? 5 Simple Steps That’ll Help You Know

One of the biggest blogs in the world, Huffington Post, got its start by publishing one blog post every 58…
Content 8 min

7 Copywriting Hacks Based in Psychology

Copywriting sometimes feels like one of those elusive skills that only the best of the best professionals truly possess. They…
CRO / UX 2 min

16 Hacks That’ll Get Your Call-to-Action Buttons Clicked

Visitors who don’t click don’t convert. And, without those clicks on your call-to-action buttons, you’re not going to get subscribers,…
Marketing 2 min

Comparing the ROI of Content Marketing and Paid Advertising

Is there any rule that says you shouldn’t invest money in paid channel advertising as opposed to a content marketing ROI strategy? I…

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