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Digital Marketing Blog

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CRO / UX 15 min

How to Optimize Your Website Messaging to Increase Conversions

Have you been to a website recently where you read every word and absorbed every image on the homepage, but…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jan 7, 2015
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Industries / Franchises 8 min

How SaaS Marketing is Different from Every Other Type of Marketing

SaaS marketers have a tough job. Marketing is hard. But what about marketing something that has no physical presence? Or…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 29, 2014
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Data & Analytics 14 min

Why Modeling Churn is Difficult

Customer churn is a really interesting problem. It appears to be a simple calculation, but the more you explore it…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 26, 2014
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Lead Gen. 1 min

How to Create the Perfect About Page

Your About page is one of the most important web pages on your blog. Why? Because, if you get your…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 16, 2014
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CRO / UX 2 min

15 Persuasion Lessons You Can Learn From Amazon’s Upsell Strategy

In a nutshell, upselling is how retailers persuade customers to spend more money on products or services that complement the…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 9, 2014

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LIVE on July 28 | 8am PDT
Email Marketing in the AI Era: Personalization, Automation & Deliverability

Email marketing is evolving faster than ever, but the biggest opportunity isn't using AI to write better emails. It's using AI to create better customer experiences.
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<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>July 28</small></span><small> | </small><span class="bold red"><small>8am PDT</small></span>
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Ecommerce 7 min

6 Ways to Keep Sales High After the Holiday Spike

Every year, something horrible happens to most e-commerce sites. After the spike in holiday sales — right around the first…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 1, 2014
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Content 12 min

10 Common Reasons Why Content Marketing Isn’t Working for You

Everyone’s doing content marketing. Small businesses, B2Bs, and B2Cs all use content marketing. Basically, that’s everyone. And since about 70%…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 24, 2014
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Tools & Tech 12 min

13 Testing Tools for Mobile UX

Below, you will find 13 tools that will help you test various features of your app and obtain real-time feedback.…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 21, 2014
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CRO / UX 18 min

7 Deadly Web Design Sins You Might Be Making

Web design is a tricky subject. People have different opinions about what constitutes good web design and what doesn’t. Some…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 19, 2014
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Industries / Franchises 16 min

Sell to Large and Enterprise Businesses Using This 16 Point Checklist

Selling your service or software to large and enterprise-sized businesses requires a different approach than selling to small and medium-sized…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 15, 2014

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CRO / UX 1 min

50 Split Testing Ideas (You Can Run Today!)

When it comes to split testing, ideas might sound like one of the last things that you need, right? But,…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 4, 2014
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CRO / UX 9 min

How A/B Testing Works (for Non-Mathematicians)

A/B testing is a great way to determine which variation of a marketing message will improve conversion rates (and therefore…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 3, 2014
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Ecommerce 10 min

How to Make “Free Shipping” Profitable

Offering free shipping will improve your conversion rate. Guaranteed! But, it also can kill your profit margins if you’re not…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Oct 31, 2014
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Social Media 10 min

5 Ways to Turn Your Unhappy Customer into a Valuable Resource

There are few things that impact a brand’s reputation more than the way it responds to complaints and unhappy customers.…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Oct 30, 2014
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Social Media 5 min

How to Create Custom Audiences in Facebook

Using Facebook Ads to drive actual sales and results is no longer a myth, but are you making the most…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Oct 23, 2014

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