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Digital Marketing Blog

Marketing 13 min

Truth Will Out – Why Authenticity is the Key to Growing Your Business

Authentic businesses inspire and prosper. A bold statement – but one that is very hard to argue with. You might…
Social Media 19 min

How to Master Social Customer Acquisition

We live our lives in social media. When you go on vacation, all 1,049 of your Facebook friends will see…
CRO / UX 2 min

Infographic: How Colors Affect Conversions

Color has a powerful psychological influence on the human brain. Learn how others have harnessed it and how you can…
Marketing 17 min

Tony Hsieh, Zappos, and the Art of Great Company Culture

Shoe selling shouldn’t come to mind when you hear the name Zappos. While the company does sell shoes and other…
ASO 5 min

How to Market Your Mobile App

After doing some research in your industry, you discover that you need more than just a mobile website for your…

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SEO 6 min

How to Unlock Your ‘Not Provided’ Keywords in Google Analytics

Google Analytics is a fantastic resource for any website owner. From small hobby sites to government organizations, Google Analytics is…
Creative 7 min

9 Insider Tips for Creating a Killer Explainer Video

Are you considering investing in an explainer video this year? You know; the videos that explain your product or service…
Ecommerce 6 min

5 Ways to Make Your E-Commerce Website Search Feature Convert

Compared to other metrics, site search usually gets passed over as one of those things you’ll improve “soon.” It’s not…
Marketing 7 min

How to Avoid the Destructive Power of Adjectives in Your Marketing Copy

Adjectives are a copywriter’s nightmare. Pick the right adjective and your sales copy is memorable and persuasive. Choose the wrong…
CRO / UX 8 min

Are You Making These 5 Common Website Navigation Mistakes?

It’s critical. The design of a website’s navigation has a bigger impact on success or failure than almost any other…

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Social Media 5 min

5 Ways to Automate Your Pinterest Marketing Strategy

Did you know that, according to Vertical Response, 71% of small businesses never use Pinterest? And did you know that…
SEO 14 min

How to Use Contests and Giveaways to Get User-Generated Content

Given the continual rise of social media and Google’s ever-changing algorithm, quality content should play a central role in the…

The 5 “Must Have” Metrics for Your SaaS Business

There’s an acronym out there: KPI. It stands for Key Performance Indicators. It’s a fancy way of saying “the most…
Content 9 min

How to Keep Content Thieves from Stealing Your Work

Plagiarism is a problem of epidemic proportions on the internet. It has been much too easy for someone to copy…

How to Track Offline Marketing Campaigns with Analytics

If you have been following the Neil Patel blog for a while, you know there is plenty of valuable information…

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from Small Business to Enterprise

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