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Digital Marketing Blog

Tools & Tech 16 min

35 Growth Hacking Tools for Marketers Who Don’t Code

Growth hacking is one of the most talked-about terms in the startup and marketing worlds. Some see it as a…
Paid Ads 6 min

5 Black Belt Google Ads Techniques You Should Be Using

“Learning is never cumulative, it is a movement of knowing which has no beginning and no end.” – Bruce Lee…
Marketing 11 min

10 Things You Can Learn From Bad Copy

We’ve all read copy that makes us cringe. Sometimes it’s hard to put a finger on exactly what it is…
Social Media 6 min

Why Apple Doesn’t Tweet

In a consumer-first, innovation-driven social world, Apple is the odd man out. Considering that its rivals, Google, Microsoft and Samsung…
Ecommerce 10 min

10 Tips to Craft a Sizzling E-Commerce ‘About Us’ Page

If you’re like most owners of e-commerce companies, just thinking about writing your “About Us” page is enough to make…

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ASO 14 min

11 Pre and Post Launch Mobile App Marketing Pitfalls to Avoid

Consider having to compete with only 500 apps in the entire App Store. Sounds like every app marketer’s dream! When…

Learning More About That Other Half: The Case for Cohort Analysis and Multi-Touch Attribution Analysis

Anyone who has ever worked in marketing or advertising has heard the quote, “Half the money I spend on advertising…
Marketing 11 min

6 Things I Wish Someone Had Told Me Before I Built A Marketing Department

A couple of years ago I was given an incredible opportunity to build a marketing department from the ground up.…
Content 11 min

Why You Should Create Long-Form Content (And How to Do It)

Have you written a long-form guide or eBook (of substantially more than 4,000 words)? If not, you probably think it’s…
SEO 9 min

How to Look at Your Website the Way Google Does

When you spend months or years on a website, not to mention thousands of dollars, it’s hard to step back…

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Marketing 18 min

25 Customer Chat Tips to Reassure and Nurture Your Online Customers

Live chat has been around for more than a decade, but only recently have companies discovered its profound effect on…
Marketing 13 min

17 Advanced Methods for Promoting Your New Piece of Content

Some people have so much success with their content marketing strategies that they have hundreds of thousands of readers. Of…
Social Media 11 min

How to Easily Double Your Traffic from Social Media

Many businesses are publishing content as a way to build their audiences and increase traffic to their websites. However, they…
Marketing 11 min

10 Tactics For Increasing Your Customer Lifetime Value and Loyalty

We live in an age of growth hacking and rock star startups taking the world by storm. As a result,…
Marketing 6 min

8 Fresh Customer Service Ideas Worth Stealing

Our ability to complain is enhanced by technical advances in communication. Tools like 4G networks, Google Glass, and phones that…

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from Small Business to Enterprise

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