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Digital Marketing Blog

SEO 3 min

How to Get Your Content in the Google SERP’s Featured Snippet

Want to know something that would drive massive amounts of traffic to your website almost without fail? Picture this scenario.…

How to Get Actionable Data from Google Analytics in 10 Minutes

It’s no secret that I’m a huge fan of Google Analytics. There aren’t many free, intuitive programs that give you…
CRO / UX 14 min

How to Select Hero Images that Boost Conversions and Move Audiences

It takes just 50 milliseconds for users to form an opinion about a website. To put this into context, an…
CRO / UX 14 min

5 Ways To Boost Conversions With Dynamic Content

Tailoring the online experiences of customers to best fit their needs and preferences is the ultimate goal of most new…
Ecommerce 11 min

A Step-by-Step Guide to Using Google Analytics’ Enhanced Ecommerce Features

You’re already an SEO sensei. You’re a content creator, PPC pro, marketing maven, and analytics ace. If you need it…

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Paid Ads 1 min

We Analyzed 120,000 Google Ads and Discovered How Local Businesses Can Crush Their Competition on a Tiny Budget

I recently conducted a massive search engine study to figure out Google’s local SEO) algorithm. (You can read all about…

A Beginner’s Guide to Organic Traffic Audience Segmentation with Google Analytics

Call it a case of too much of a good thing. Google Analytics puts a lot of data at your…
Marketing 9 min

5 Techniques to Help You Truly Understand Your Customers

Optimizing the customer experience is a great way to get new customers. It’s also one of the best ways of…
Local 1 min

What We Learned About Google’s Local Results From Analyzing 119,221 URLs

You probably already know that Google’s search results are highly personalized and based on your geographical location. If you’re in…
Marketing 7 min

4 Ways Disruptive Marketing is Winning Over Customers

Much more than just a buzzword, disruptive marketing is changing the way we react to, understand and accept companies and…

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SEO 1 min

How to Rank for Your Competitor’s Keywords: What We Learned by Analyzing 62.6 Million Ecommerce Keywords

Should you use the competition’s brand name in your content to get more traffic? Will this help or hurt you?…
Ecommerce 14 min

25 E-Commerce Experts Share Their Best Tips for Driving Repeat Sales Online

Whether you’ve been running an online store for 6 months or 6+ years, it’s a never-ending battle to win conversions.…
Marketing 7 min

How to Create a Growth Hacking Framework

Have you heard about the Fake It Hack? How about the Exclusivity Hack? The Aha Moment Hack? These are a…
Paid Ads 11 min

4 Simple Tactics That’ll Improve the Performance of an AdWords Campaign

A well executed AdWords Search Campaign can take your business to the next level. However, if you’ve been running AdWords…
Paid Ads 1 min

5 Tips to Launching Your First Paid Instagram Marketing Campaign

eMarketer found that social networks are almost reaching an advertising saturation point, with 88.2% of US companies using at least…

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from Small Business to Enterprise

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