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Digital Marketing Blog

Social Media 13 min

How to Get Verified on Social Media

Getting verified on social media is one of the first steps to building a successful social media marketing strategy. Whether…
Email 13 min

How to Write Emails That Actually Drive Results

Every client that I work with has his or her own unique problems, but they all have one thing in…
Marketing 9 min

7 Marketing Lessons from Eye-Tracking Studies

With the ability to take a lot of guesswork out of conversion rate optimization, eye-tracking software and heat maps can…
Marketing 8 min

A Guide to Behavioral Marketing

Behavioral marketing has changed the way we market. But what should you know about it, and how do you get…
Ecommerce 12 min

The 5 Best Amazon Marketing Companies of 2025

Amazon continues to dominate as the world’s largest e-commerce site.  They already have an existing pool of active users and…

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CRO / UX 27 min

How to Leverage Storytelling to Increase Your Conversions

As marketers, we use storytelling to help make our ideas stick. We create stories to help prospects understand our products,…
Paid Ads 9 min

Is Getting “Google Guaranteed” Worth It?

Google has rolled out a new consumer protection feature called Google Guaranteed. Businesses advertising through Local Services Ads can apply to…
Tools & Tech 1 min

6 Best Instagram Analytics Tools to Track Your Success

Instagram is known mostly for engagement. But how do you track it? Let’s cover some Instagram analytic tools you need…
Creative 2 min

Find a Font: 19 Places to Find Free Fonts for Your Brand

You’ve started a business, brand, or website, and it’s time for you to start distributing content. Congratulations. What you might…
Content 24 min

Build a Website: 6 Steps From 0 to Launch

Look, I haven’t had a job in years. Instead of rushing to be at work on time, I have the…

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Marketing 16 min

How to Create an Engaging Value Proposition

Warren Buffet once said, “Price is what you pay. Value is what you get.” Having a solid value proposition is one way…
Marketing 10 min

4 Differences Between Creative and Marketing Agencies

Do you need a creative agency or a marketing agency? Look at the most successful companies today, and you’ll see…
Digital PR 10 min

The 12 Ironclad Rules for Issuing Press Releases

One thing that never changes is our desire to keep up with the news. These days, most people prefer to…
Social Media 13 min

The Trade Offs of Buying Instagram Followers

Like any shortcut, buying Instagram followers can be very tempting. And why not? Just look at these ads: “Get 100%…
Tools & Tech 7 min

5 Genius Examples of QR Codes in Marketing

QR (Quick Response) codes remain a creative way to drive traffic and connect with your audience. But are they still…

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