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Digital Marketing Blog

Social Media 2 min

How to Use Your LinkedIn Page as a Sales Funnel

I think LinkedIn is one of the best social media networks to be on, hands down. Sure, the big names…
SEO 2 min

What Should You Do If Your Search Rankings Just Won’t Go Up?

It happens all the time. You try and try. You pour time and money into it, and you barely see…
Ecommerce 13 min

7 Emails Your E-commerce Store Needs to Be Able to Send Out on an Automated Basis

With all the hype surrounding social media in recent years, it’s easy to forget that email remains the most potent…
CRO / UX 2 min

19 Psychological Principles That’ll Improve Your Homepage Conversion Rate

Psychology is the magic bullet of conversion optimization. Well, maybe that’s a tad bit idealistic. But psychology is arguably the…
Marketing 8 min

How Netflix Maintains a Low Churn Rate by Keeping Customers Engaged & Watching

With over 90 million customers watching a combined 125 million hours of television and movies everyday, there’s no doubt that…

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SEO 1 min

How to Develop a Multiple Domain SEO Strategy

Have you ever wondered just how much SEO power you could have? Maybe you’ve been trying to rank for a…
Paid Ads 6 min

4 Powerful Google Shopping Hacks to Supercharge Your Campaigns

Historically, retail search marketing was synonymous with Google text ads. But fast forward to today, and Google Shopping ads have…
Marketing 10 min

How 7 Companies are Using Push Notifications to Boost Engagement

Last year, mobile internet usage overtook desktop for the first time. If you’re not tailoring your marketing strategy specifically for…
CRO / UX 1 min

How to Create a Video Page Landing Page That Converts at 56%

If you’ve visited my homepage recently, you’ve probably seen and heard me talking. To be honest, I try to avoid…

How Uber Uses Data to Improve Their Service and Create the New Wave of Mobility

When it comes to moving people and making deliveries, few companies are more widespread and more widely-recognized than Uber. But…

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CRO / UX 2 min

How to Boost Your Conversion Rate by 45% with Live Chat

Digital marketing has seen quite a few innovations in the last few years. From video marketing to customer-driven contests, there…
Email 12 min

How to Align Email Marketing to The Buyer’s Journey (With Examples)

Online search has changed everything. Years ago, acquiring a customer online was easy: reassure the potential buyer your product is…
Content 2 min

How to Write Data-Driven Content: A Step-by-Step Guide

Honest question: Why do you read this blog? I’m not usually a betting man, but I’d wager that you read…
SEO 3 min

How to Create an SEO Friendly Homepage

Homepage SEO. It’s a simple concept, right? You’ve probably been optimizing homepages as long as you’ve been doing keyword research.…
Digital PR 3 min

How to Conduct a Backlink Audit in 45 Minutes

Recently, I was working with a client, talking about backlinks and how to create a great link building strategy for…

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from Small Business to Enterprise

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