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Digital Marketing Blog

google analytics lifetime value
Data & Analytics 1 min

How to Use the New Lifetime Value Feature in Google Analytics

You’re drowning in data. You’ve got enough KPIs to track and report on already. Why would you possibly need another…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jan 25, 2018
nofollow link answers
Digital PR 2 min

Should You Waste Time and Money on Nofollow Links? Here’s a Final Answer

It can get frustrating when you’re spending time and dumping money into link building for SEO. Within a few days,…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jan 23, 2018
remove duplicate content
Content 2 min

The Definitive Guide to Removing Duplicate Content from Your Site

In soccer, the ref holds up a red card when he or she notices a penalty. With Google, the penalty…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jan 20, 2018
pasted-image-0.png
Ecommerce 18 min

32 Ways Your Ecommerce Company Can Boost Engagement and Sales

The ecommerce customer is a moving target. I mean that in more than one way: Online behaviors and buying preferences…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jan 17, 2018
prioritize traffic over conversions
Marketing 2 min

Here’s Why You Should Almost Always Prioritize Traffic Over Conversions

Let me start by getting the obvious out of the way. Conversions matter. I’m not going to try to convince…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jan 8, 2018

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Events

ON STAGE on September 30 | Sao Paulo, Brazil
Search Everywhere: the new growth
playbook for D2C brands

Join Neil Patel at Reinvention 2026. Learn how to win across AI, search, and social by building trust at every discovery point and turning visibility into growth.
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<span class="bold red"><small>ON STAGE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>September 30</small></span><small> | </small><span class="bold red"><small>Sao Paulo, Brazil</small></span>
Events

LIVE on October 6 | 8am PDT
Google Ads in the Age of Automation: What Still Works & Matters

In this webinar, Neil Patel and the NP Digital team reveal how the marketer’s role is shifting from controlling every decision to designing a system that makes better decisions.
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<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>October 6</small></span><small> | </small><span class="bold red"><small>8am PDT</small></span>
Events

LIVE on September 30 | 8am PDT
The Future Starts Here: Summit 2026

Join industry leaders, innovators, and changemakers for an unforgettable virtual summit packed with insights, inspiration, and actionable ideas.
Save your seat now
<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>September 30</small></span><small> | </small><span class="bold red"><small>8am PDT</small></span>
Events

ON STAGE on October 13 | Bucharest, Romania
From Google Rankings to AI Answers: How to Stay Visible

Join Neil Patel at D2C Summit 2026. Learn how D2C brands can win key discovery moments, influence decisions, and turn digital visibility into growth.
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<span class="bold red"><small>ON STAGE </small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>October 13</small></span><small> | </small><span class="bold red"><small>Bucharest, Romania</small></span>
Events

STREAMING on October 14 | Online
From Content to Knowledge: When AI Becomes the Intermediary Between Brands and People

Join Patel at SocialPacific 2026. Learn where discovery happens, which platforms deserve investment, and how to earn visibility across AI and search.
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<span class="bold red"><small>STREAMING </small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>October 14</small></span><small> | </small><span class="bold red"><small> Online</small></span>
successful reddit marketing
Content 2 min

A Business Owner’s Guide to Blowing Up on Reddit (Without Pissing Everyone Off)

Who wants to spend marketing time and money on Reddit only to make everyone mad? That’s right. No one. No…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jan 2, 2018
find new customers with google analytics
Data & Analytics 2 min

How to Find New Customers Using These 9 Google Analytics Reports

The top challenge that marketers face is generating traffic and leads to their website. And the second greatest challenge they face…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 29, 2017
use fear in marketing
Marketing 1 min

How to Grab Attention Using Fear (Without It Blowing up in Your Face)

Fear-based marketing strategies are controversial. Just like most other marketing tactics, they can either work extremely well or blow up…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 28, 2017
best analytics attribution model
Data & Analytics 2 min

How to Pick the Right Analytics Attribution Model When There’s No Right Answer

Marketers have plenty of options. Actually, marketers might have too many options. Facebook Ads, organic search, AdWords, and content creation…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 25, 2017
master title tags
SEO 2 min

Mastering Title Tags: The Little-Known Reason Your Ranked Pages Don’t Get Clicks

It’s a blogger’s worst nightmare. You write a top-notch piece of content, publish it, promote it, and wait for traffic…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 17, 2017

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personalize website pages
CRO / UX 13 min

The Homepage is Dead: How to Personalize Pages to Each Unique Visitor

Email personalization is huge for a reason. It makes your clients feel like you want to develop a lasting relationship with…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 4, 2017
seo ranking formulas
SEO 2 min

5 SEO Formulas That’ll Kickstart Your Rankings

So, you want to kickstart your rankings? Well, it’s hard to blame you. Few things in the marketing world are…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 3, 2017
last-touch-attribution-lies
Data & Analytics 2 min

Why ‘Last Touch Attribution’ is Lying Directly to Your Face

Google Analytics is constantly lying to you. That’s especially true when it comes to last touch attribution and conversions on your…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 30, 2017
cost per click irrelevance
Paid Ads 1 min

Why Cost Per Click Doesn’t Matter (And Why You Should WANT to Pay More)

When bidding for terms on Google AdWords, there is always a single metric that gets people hung up. More often…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 29, 2017
brand reputation management
Digital PR 2 min

How to Stop Competitors from Profiting from Your Brand Searches

It’s a story from the deepest pit of ad-spend desolation. After a long and successful run with your AdWords campaign,…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 27, 2017

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from Small Business to Enterprise

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