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Digital Marketing Blog

Ecommerce 10 min

What Should You Look For When Choosing a Shopify Theme

A recent study found that 70 percent of Americans are shopping online more than ever. E-commerce is booming, and there’s…
Paid Ads 10 min

How to Run Pandora Music Ads

Pandora, the popular music-streaming service, boasts over 81 million users, and the average Pandora user spends 2 hours and 15…
Ecommerce 10 min

How to Use Amazon Posts to Promote Your Products

If you’re serious about digital marketing, you’ve likely spent thousands of dollars on testing, experimenting, and workshopping only to find…
Email 10 min

How to Understand and Improve CTOR (Click-to-Open Rate)

Email marketing is one of the most important strategic channels in a marketer’s toolkit. According to UK DMA, 91 percent…
Paid Ads 10 min

How to Run Effective eBay Ads

You want to get your products in front of the people who are going to buy them. When you get…

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Paid Ads 10 min

How to Advertise Your Products on Target.com

If you woke up with a $250K ad budget tomorrow, how would you spend it? Some e-commerce sellers would buy…
Paid Ads 10 min

How to Set Up Twitter Advertising: Tips, Tricks, and Complete Walk-Through

Like most social media platforms, Twitter is one of the best places to find and engage your target audience. It’s…
Social Media 13 min

The Complete Guide to Using Twitter to Grow Your Business

At one point or another, you’ve probably asked yourself if Twitter is actually helpful for growing your business or if…
Paid Ads 11 min

How to Run Spotify Ads

There was a time when Pandora was all the rage. Everyone everywhere was streaming music, listening, and sharing it with…
Tools & Tech 9 min

How to Use a Web Cache Viewer: Everything You Need to Know

Pages on the internet don’t last forever. Some disappear overnight without warning. Other times, servers go down, or maybe you’re…

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How Could Deepfakes Change Marketing?

Deepfakes are receiving a lot of bad press. U.S. Sen. Marco Rubio (R-Fla.) called the technology a propaganda weapon.  Facebook’s…
Tools & Tech 11 min

Podcast Discovery 101: How to Find Podcasts Easily

The growth in podcasts is significant for listeners looking for a show that appeals to their individual interests. Plus, it’s…
Social Media 8 min

How to Use the LinkedIn Marketplace as a Freelancer

Annually, 59 million Americans take on freelance projects, making up 36 percent of the workforce. This trend shows no signs…
Paid Ads 9 min

How to Advertise on VOD Platforms

With an ever-increasing number of consumers looking to e-commerce to replace their in-person shopping experiences, many advertisers are searching for…
SEO 9 min

How to Optimize For Baidu in the U.S.

While Google, Bing, and Yahoo control the West’s market share of search engine traffic, alternative search engine Baidu is the…

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