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Digital Marketing Blog

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Influencer 11 min

Micro Influencer Marketing: How Small Creators Drive Results

Influencer marketing works because people trust people more than they trust brands.  When a creator shares a product they actually…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 18, 2025
What_is_an_influencer10
Influencer 17 min

What Is an Influencer? A Guide to Influencer Marketing

People trust the creators they follow every day. That’s why influencer marketing has become such a big part of how…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 17, 2025
B2C_marketing2
Marketing 25 min

B2C Marketing Strategies: A Complete Guide

Good business to consumer marketing (B2C marketing) is the lifeblood of any consumer-facing business. Even Apple, the best-known and most…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 16, 2025
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Marketing 19 min

The Marketer’s Guide to Reddit

Reddit is an online forum that’s part search engine, part social network.  Millions of people use it to swap advice,…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 15, 2025
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SEO 17 min

FAQ Schema: A Beginner’s Guide

New technologies like AI have drastically changed search engine architecture. Gaining visibility online requires more advanced tactics than traditional SEO.…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 13, 2025

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Content ranking is becoming more competitive every day, and AI can give you the advantages you've been searching.
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LIVE on June 30 | 8am PDT
Forecasting Growth: How to Project SEO and Paid Results 90 to 180 Days From Now

Marketing forecasting has become significantly more complex. In this webinar, Neil Patel and the NP Digital team will break down how modern marketing teams should forecast SEO and paid growth in today’s environment.
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<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>June 30</small></span><small> | </small><span class="bold red"><small>8am PDT</small></span>
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Data & Analytics 11 min

Top Tracking Issues We Help Our Clients With

You’re investing in ads and other marketing strategies, but have you ever stopped to think about the data you’re using…
Mariya Quershi
Mariya Quershi Director, Ad Operations
Dec 11, 2025
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News & Trends 7 min

November 2025 Digital Marketing Roundup: What Changed and What You Should Do About It

November pushed the industry further into AI-shaped discovery. Search behaviors shifted. Platforms tightened control. Visibility started depending less on who…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 8, 2025
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AEO / GEO 8 min

What Is ChatGPT Shopping?

You can now purchase products directly within ChatGPT. That’s right, OpenAI recently announced a new feature that turns ChatGPT into…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 6, 2025
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AEO / GEO 8 min

AEO vs GEO vs LLMO: Are They All SEO?

These days, your audience is every bit as likely to find answers through AI Overviews, generative summaries, and language models…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 5, 2025
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AEO / GEO 8 min

GEO vs AEO: What’s the Difference?

If you’ve been paying attention to SEO, you’ve seen these acronyms everywhere: AEO and GEO. They sound interchangeable. They’re not.…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 4, 2025

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Why Running Seasonal Use Acquisition Campaigns Will Boost Your App’s Success
ASO 9 min

Why Running Seasonal Use Acquisition Campaigns Will Boost Your App’s Success

The holiday season is one of the most lucrative and competitive times of the year for app marketers. With users…
Arazoo Kadir
Arazoo Kadir Agency Growth Director
Dec 2, 2025
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SEO 13 min

Schema Markup: Improve SEO & Search Rankings

If you’re serious about visibility in search, you need to start using schema markup. This structured data tells search engines…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 27, 2025
A graphic that says "UX Optimization Best Practices to Improve User Experience"
SEO 15 min

UX Optimization Best Practices to Improve User Experience

User Experience (UX) optimization isn’t just a design choice. It’s a conversion strategy. If your site is confusing, slow, or…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 26, 2025
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Local 10 min

Local SEO Citations: What They Are & How to Use Them

Forty-six percent of all Google searches have local intent. That means nearly half the time someone types something into the…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 25, 2025
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Social Media 22 min

Instagram Marketing: Strategy Guide & Proven Tips for 2026

Instagram remains one of the most powerful platforms for growing a brand online. With more than 2 billion active users,…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 24, 2025

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