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Digital Marketing Blog

Marketing 11 min

How to Present like Steve Jobs

Steve Jobs’ presentations have become the stuff of legend. Inspired by his presentations, customers flocked to Apple stores waited in…
Content 11 min

44 Must Read Resources on Content Marketing

The term “content marketing” sounds like a hip buzzword to describe the latest marketing craze, but in reality, the concept…

The 8 Google Analytics Features Every Site MUST Have Enabled

I’m going to lay it to you straight: Google Analytics doesn’t offer any value out of the box. In fact,…
Ecommerce 6 min

Are You Going SoLoMo? – The Combined Power of Social, Local and Mobile Commerce

Do you speak SoLoMo? Despite sounding like something you’d order at a Starbucks, it stands for: Social, Local and Mobile, as…
Social Media 8 min

What Can You Learn from These 6 Companies That Thrive On Twitter?

You may be able to argue about what is the best way to approach Twitter; but you can’t question the…

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CRO / UX 8 min

7 Tips to Boost Your Site’s Conversion Rate Using Images

Images not only add life to a website, they also make it convert better. People no longer want to browse…
CRO / UX 10 min

The Shocking Truth About How Web Graphics Affect Conversions

Does this situation feel familiar? — Your web designer reckons your site is outdated. It makes you look amateurish. If…
Marketing 7 min

The 8 Questions That Create Perfect Landing Page Copy

Since you’re reading this post, I think it’s safe to assume that you’ve taken a crack or two at writing…
Ecommerce 14 min

40 Checkout Page Strategies to Improve Conversion Rates

To many website owners, shopping cart abandonment and conversion rate drops on a checkout page may seem to be a…
Marketing 13 min

9 Steps to Write Your Ultimate Home Page Headline

A mere 6 to 12 words stand between you and a lower bounce rate. A mere 6 to 12 words…

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Tools & Tech 11 min

17 Little Known Social Media Tools You Should Be Using (and Why)

Today, social media is everywhere. It’s in our homes, businesses, places of worship, and schools. Everywhere you look people are…
Marketing 6 min

How Netflix Measures You to Maximize Their Revenue & How It Can Help Your Business

Are you a Netflix subscriber? Well if you are, I bet I can guess how long you’ve been a customer……
Social Media 8 min

Help Customers Find You: How to Use Keywords on Your Social Networks

Although looking up specific companies on social networks has been a common practice for years, many consumers have now discovered…
SEO 9 min

How User Personas Can Improve Your SEO Strategy

User personas are fictional characters which are typically used in the user-centered design process to represent the different user types…
CRO / UX 6 min

Can Product Videos Increase Conversion Rates?

If a picture is worth a thousand words, a product video could very well be worth a thousand sales. Considering that…

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