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Marketing

Marketing 11 min

25 Marketing Books You Should Be Reading

Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked…
Marketing 10 min

10 Places to Take Photoshop Classes Online

No matter what you’re selling, images are a critical component of your marketing strategy. From website design and blog-featured images…
Marketing 19 min

What is Demand Generation?

Marketing your business can feel like an uphill battle, but it all comes down to making your target audience care…
Marketing 9 min

How to Do Niche Marketing For Tiny Audiences

Are you in a crowded industry and can’t seem to stand out? Does your brand operate in a niche with…
Marketing 11 min

Why Presentation Skills Are Important in Marketing

What does it take to be a successful marketer? Turns out we don’t have to guess because someone’s already done…

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Marketing 10 min

How to Use Customer Journey Mapping for PPC Campaigns

People might think PPC is all about having a huge budget to play with, but I’m here to tell you…
Marketing 11 min

How to Get Podcast Sponsors

Let’s be honest: It’s tough-going running a podcast. From content generation to editing, there’s a considerable amount of effort involved.…
Marketing 10 min

How to Build a Sales Forecast Model

In an ideal world, sales teams and business leaders would have crystal balls to help them predict accurate sales forecasts.…
Marketing 10 min

How to Use PPC For Brand Awareness

Brand awareness can seem intimidating and complicated, but it’s just a matter of getting your brand in front of the…
Marketing 10 min

10 Direct Response Marketing Examples

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do…

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Marketing 10 min

5 Marketing Ethics to Follow on Social Media

How important are marketing ethics when it comes to your purchase decisions? If you are like most consumers, ethics matters…
Marketing 11 min

What is Psychometric Profiling for Marketing?

Here’s a question for you: How well do you know your customers?  I ask because the better you understand your…
Marketing 11 min

6 Advantages of Hyperbolic Discounting

You may not know what hyperbolic discounting is, but it has vast ramifications on society as a whole. Additionally, a…
Marketing 11 min

Google Cache Websites: How and Why to Use Them

When you think about Google cache, what comes to mind? That thing you clear out when our computer is running…
Marketing 15 min

The 10 Best Ways to Promote an Event Online

How you choose to promote events can have a direct impact on how successful that event is. For brands with…

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from Small Business to Enterprise

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