Do you know the main problem with content optimization tools?
They are often better at some things than others, and that includes all the Chrome extensions for SEO. As you may know, some do an amazing job of finding keywords, others are ideal for checking links, and some give better technical suggestions.
If you plan on optimizing your site, it’s likely you will get the optimum results by using a combination of tools. It doesn’t matter if you don’t have a huge budget; you can download many of these Chrome extensions and SEO tools for free.
Sound like a good deal? I think so, which is why I’ve created a list detailing 25 of the best Chrome extensions for SEO.
The awesome thing about these extensions? When you combine them, you’ve got a complete SEO toolbox in your hands.
Ready? Here goes.
Extension #1: Ubersuggest
It may be a bit biased to say this is one of the best SEO Chrome extensions, but I truly believe this deserves to be at the top of the list.
Ubersuggest’s Chrome extension lets you view keyword data right from Google search results.
If you expand the ‘view all’ options from Ubersuggest you can see monthly searches, CPC, age range, related keywords, and % of people who clicked on SEO, paid, or did not click on any results in the SERPs.
It also shows you related keywords and their information without ever leaving the SERPs. You can export the data to CSV or click on any of the information headings under “People also search for…” It then takes you to the Ubersuggest dashboard for your chosen keyword.
This information makes it easy to run keyword research at-a-glance automatically.
Extension #2: Moz
Ever wonder what domain authority means? Well, it’s a metric created by Moz. Generally speaking, the higher your domain authority, the higher your rankings are.
Moz created a Chrome extension called MozBar that tells you the domain and page authority for any page on the web. However, there’s a lot more to it than that.
You can also:
- Customize searches by engine, country, region, etc.
- Compare links and find opportunities for backlinks.
- Discover and highlight keywords to understand different keywords by type, such as follow, no-follow, external, and internal.
- View page elements like markups and HTTP status.
This extension is handy when you are browsing the internet and researching any potential competitors, as it quickly shows you how you stack up to them.
Additionally, as you go through your rival’s site, you can easily spot their most authoritative pages that need analyzing.
If you upgrade to a Moz Pro Subscription, you can also access keyword difficulty, page optimization, and conduct in-depth SERP analysis. Moz Pro offers a free 30-day trial, and subscriptions start at $99 a month.
Extension #3: Similar Web
Perhaps you dream of emulating other successful online businesses in your niche. However, you can’t do that unless you know the tactics they’re employing.
That’s where Similar Web proves invaluable; it’s one of the best SEO Chrome extensions for competitive research.
With Similar Web, you can get traffic and key metrics, and in-depth statistics for every website, like:
- Engagement rate
- Traffic sources and ranking
- Keyword ranking
Other features include the website rank so you can see where your site ranks around the world, for a specific country, and category. Plus you can view:
Visits Over Time
Discover core information like:
- bounce rate
- pages per session
- monthly website visits
- average duration
Get a better idea of where your visitors are coming from including:
- top countries driving your website traffic
- percentage of visitors for each country
- a full breakdown of your website traffic ranking
Finally, you get an overview of your traffic sources, like search, email, social media marketing, and direct ads. The more you know about your traffic sources, the better you can refine your content/marketing strategy.
Extension #4: Redirect Path
Need a tool that shows you when your links need redirection? Many of you won’t be familiar with Redirect Path, but it’s an essential Chrome extension for getting website information on broken redirects.
You know how it is. As time goes on, your URLs change. Whether that is from a new structure or if you are deleting old content and consolidating your pages, this extension tells you when something goes wrong.
Through Redirect Path, you can quickly see if a redirect is broken or working correctly, and it highlights status codes like:
- 500 HTTP
The plugin also gives details on HTTP Headers like caching headers, and server IP addresses.
Extension #5: Buzzsumo
How are your competitors’ articles performing on social? Find out by using the Buzzsumo extension, to see how many social shares a given article has and its backlinks.
You can even view the most popular articles from that website based on social sharing and backlink count.
Other features are:
- Access to top-performing content format analysis
- Ability to share your content on social media sites like Facebook, Twitter, and Pinterest.
- View who’s sharing your content on Twitter
This gives you a good idea about the type of content you need to start producing.
If this isn’t detailed enough for you, BuzzSumo often updates its extension with new features, and it recently announced an all-new extension in beta prior to its full rollout.
Extension #6: Meta SEO Inspector
Sometimes the smallest errors can kill your web traffic. Even though you might not realize it, meta tags can have a huge impact on your rankings if you don’t optimize them properly.
However, by using Meta SEO Inspector, you can quickly spot if you’ve set up your meta tags correctly with one click.
As you can see from the screenshot above, even I’m guilty of making common meta tag errors!
With that example, I quickly learned that one of my pages doesn’t have an open graph meta tag. That means when people share the page on the social web, it may not show up correctly, limiting my social media traffic.
There’s a whole suite of additional features, too. With the reports you can:
- Understand what’s wrong with your data and how to fix it. (The tool flags up an error when the meta is too long or too short).
- Study your competitor’s metadata.
- Copy the meta tag values into a clipboard.
- Export/print your reports.
As a bonus, the team behind the Meta SEO Inspector tool keeps it regularly updated, and it’s translated into multiple languages.
Extension #7: Check My Links
Building authority and gaining credible links are among the bare essentials of website SEO. Although this task might sound difficult, it can be made easier with the Check My Links extension.
Check My Links gives you all the internal link numbers you need when browsing any page on your site (or your competition’s).
Not only do you get an overview, but you can also see details on the whole page as this extension highlights each link.
It crawls your webpage and checks each link, flagging up valid and broken links as it goes. Once the tool has checked your links, you can then copy any broken ones into your clipboard with one click.
Extension #8: Pagespeed Insights
Load time doesn’t just impact conversions; it affects your rankings, too. If your website loads slowly, your prospects won’t wait around. Research from Digital.com shows that 53 percent of web users expect e-commerce websites to load within three seconds.
The study also illustrates how 39 percent of consumers think a website should load within two-three seconds, while 14 percent say they want websites to load in just one second!
For e-commerce, 53 percent of website users expect sites to load within three seconds.
Finally, don’t overlook your mobile search users. There are plenty of them out there, with an estimated 211 million in the United States alone. Ideally, your mobile site should load within a couple of seconds, or you risk losing a visitor.
Through the Pagespeed Insights extension, you can quickly identify what you need to improve your load time on any website page; it gives you real-time Google Pagespeed Insights scores for both desktop and mobile along with lab data, including:
- speed index
- time to Interactive
- total Blocking Time
The color indicators make your results easy to understand at a glance. Green is a pass, Orange is average, and red means a failure to meet Google Pagespeed Metrics.
For further information, just click ‘need more,’ and it takes you to a detailed report for more in-depth analysis, like this:
When you find many errors, you’ll want to fix them as, over time, it can boost your rankings, which is where the next Chrome extension for SEO comes in.
Extension #9: SEO Minion
SEO is all about the long game. What you do every day all adds up, but wouldn’t it be great if you had a chrome extension that could help you with daily tasks? Fortunately, you do. It’s called SEO Minion, and it assists with essential tasks like on-page SEO analysis and SERP previews. Some of the functionality includes:
- Highlights all internal and external links on a webpage
- Checks hreflang for validity and return tags
- Google search location simulator
- SERP utilities, including URLs and data from across Google features like video, images, News, FAQ listings, Adverts, and organic results.
However, let’s not overlook broken links. SEO Minion identifies them on your pages, and you can use the extension to find broken links on other websites. The best thing about this feature? If link building is a priority, then hit them up to replace the broken link with one from your site.
Another way to grow your SEO traffic is by translating your content into other languages.
This extension also breaks down hreflang data, which is needed when you are targeting other regions and languages.
This is a great way to profile your on-page SEO.
Extension #10: SEOquake
Need a simple way to get an extensive overview of your website? SEOquake does just that.
This is one of the best SEO Chrome extensions if you want a comprehensive overview of things like your Alexa rank, indexing information for Google, Bing, and your SEMrush rank.
From there, you can dive into specific reports such as a density or diagnosis report.
The density report breaks down the keyword density on any given page.
You don’t need to obsess about keyword density, but in general, if you don’t mention a keyword that you want to rank for, then chances are you won’t appear in the top SERPs.
The diagnosis report breaks down on-page SEO elements on any given page.
SEOquake’s most used feature is when you perform a Google search. You’re given information on every site that ranks.
Sound good so far? Well, it does plenty more. It also:
- estimates keyword difficulties
- reviews major metrics
- analyzes SERPs and exports the results
- checks Facebook social statistics
- provides a full-page report on internal and external links
- lets you set parameters for a search query
- compares URLs and domains
- checks for mobile compatibility
Perhaps one of the best things about this SEO Chrome extension is you can customize many of the core metrics so you can tailor the reports to your precise needs.
Extension #11: Ninja Outreach (Lite)
Your on-page SEO efforts are pointless without backlinks.
I know you hate this part of SEO, but manual outreach is one of the best ways to build links, even though it is tedious.
One way to make it easier is through Ninja Outreach. This SEO Chrome extension shows you the email addresses associated with a given domain.
Once you find a relevant site that you want to approach for a backlink opportunity, you can get their contact information through a click of a button and start crafting your custom email.
The extension also finds:
- Social media links
- Full names
- Links to key pages like contact, interviews, press, and sponsored posts, along with their monetization techniques
Want to dive deeper into the data? Well, you can: the Chrome extension also uncovers:
- Average visitors per month,
- Comments and social shares per post, and backlinks, so you have a detailed picture of engagement.
- Alexa, Moz, and page rank
- Klout score
- Page and domain authority
Extension #12: Keywords Everywhere
I could argue that it’s impossible to do too much keyword research, and if you want a single tool that gives you an overview of keywords from a broad range of sites, Keywords Everywhere is one of the best SEO Chrome extensions out there.
Just go to Google and type in any keyword that you are interested in going after. Keywords Everywhere shows you a laundry list of other related terms that you can target.
You can quickly export the list and then compile a master list of worthwhile keywords you can build your content around.
What’s convenient about Keywords Everywhere is the data is provided right within Google versus having to go to a specific tool. It gives critical information on over 15 websites including Google’s Search Console and YouTube. You can even get info directly from Amazon.
This covers things like:
- Keyword search volume and competition
- Cost per click
- 12 month trend data
- Link metrics
- Traffic and backlinks data
However, you may need to purchase credits to access some of these features. Credits start at an affordable $10 for 100,000 keywords (you use one credit per keyword).
Freemium users needn’t feel left out, though. You can still get a comprehensive range of data for top sites like Google, Facebook, Instagram, and Pinterest.
Google tools included are:
- Trend charts and estimated organic traffic
- The top 5000 keywords for pages and websites on Google
- SEO difficulty metrics
- Trending keywords
- Long tail keywords
- People also search for data
- Webpage and domain backlinks
- Moz link metrics
YouTube features give you:
- SERP metrics
- Tags and Search insights widget
- Video insights
If you prefer Pinterest for your marketing, available features are:
- Trends charts and related trends
- Pin topics finder
- Search insights widget
Additionally, there’s a useful hashtag generator for Instagram.
As a freemium member, you can also use the Keyword Finder tool for sites including Amazon, eBay, and Etsy.
Extension #13: Fatrank
If you want an easy and free way to do keyword research, then why not give Fatrank a try?
You can use Fatrank to understand how your website’s performing in the ranking for particular keywords in Google and Bing.
Just head to your site, click on the Fatrank Chrome SEO extension icon, and type in a keyword. The extension then gives you the current Google ranking position for your specified domain and the URL of the page the keyword is ranking for. However, the tool only gives you the top 100 positions; if the domain isn’t ranking in the top 100, you get a ‘Not Found’ message.
Once you’ve completed your searches (you can do multiple checks), you can view searches under the session history, and download them via CSV.
If you rank in the top 100, it tells you the exact position.
If you don’t, it lets you know that you don’t rank in the top 100.
I use this as a spot check to ensure I’m doing decently well after a major Google algorithm update.
In addition to keywords, Fatrank works for competitor research, prospecting, and you can create ranking reports too. However, it’s important to note that the extension relies on your local search setting, so ensure you set the location in Google search to your chosen country.
Extension #14: Keyword Surfer
It doesn’t matter if you use Ubersuggest, Ahrefs, or SEMrush; there is one thing that all of those tools have in common: you have to keep going back to get the keyword data you need.
Now, wouldn’t it be easier if you could get keyword and backlink insights right in your Google browser? With Keyword Surfer, you can do just that.
When you do a search for anything, you see the global search volume along with the volume in your region.
On top of that, see a list of suggestions and search volume in the sidebar.
However, you can do much more with this handy extension. Here are some of its other features:
- Generate keyword ideas
- Keyword suggestions and related terms
- Visibility metrics
- On page data
- Create keyword collections to bookmark essential keywords and export them as a .csv file
Extension #15: SerpWorx
The SerpWorx SEO extension provides an efficient way to view over 30 metrics nearly instantly.
That’s essential details like:
- Keyword density
- Google page speed insights
- Facebook shares
- Mobile-friendly checks
- Indexed pages
You can use it for competitor research with functions including:
- Doing keyword searches on Google and viewing SEO metrics for each site in the search results.
- Getting an overview of SEO metrics from a range of sources, including Moz, Semrush, and Ahrefs.
- Improving your SEO workflow.
There’s a three-day trial at no cost, however, to access the full features, you need to upgrade at the cost of $29.95 a month.
From reviews online, the tool seems pretty solid, and Seotoolsfinder.com describes it as one of the best SEO Chrome extensions out there.
Extension #16: Majestic Backlink Analyzer
A website isn’t anything without authority, and an effective way of creating that is through link building.
If the thought of link building fills you with dread, you’ll be glad to know there’s a Google Chrome extension available.
The Majestic backlink analyzer has a ton of free features like link counts to view who’s linking to a webpage, and data on subdomains.
For Majestic subscribers, available Majestic metrics are:
- Trust Flow (aims to create a ranking signal to promote quality content)
- Citation Flow (quantity of links)
- Visibility Flow (prioritizes high-quality editorial links over easier-to-gain directory links)
- Topical Trust Flow (details the topic/category for individual backlinks).
- Details on ten strongest anchor links
Subscriptions start at $49.99 per month.
Extension #17: Counting Characters
In need of a character count tool that delivers instant results? Then look no further than the Counting Characters Chrome extension. This free tool works on and offline and lets you see:
- letter count
- characters and words
- characters without spaces
- amount of white space
- total words
Finally, a new feature lets users count characters on a page with a single click.
Extension #18: SEO META in 1 CLICK
There’s no doubt about it: Metadata counts. It’s the first thing that searchers see when they find your listing online.
When you get your meta descriptions right, you can enhance your SEO efforts along with your online visibility.
With the SEO META in 1 Click tool, you can view core info, like:
- Meta description length
- Title length
- Meta robots
- XML sitemaps
Extension #19: Page Analytics
Get insights into how your customers interact with your website. While it doesn’t get updated anymore, Page Analytics is still a highly useful tool.
It’s packed with features that give you data about:
- What users click on and what they ignore. This means you can make an informed decision before redesigning your website layout, and enhance the user experience, improve user experience, and increase conversions.
- Google Analytics metrics, including pageviews, bounce rate, and time on page
- Real-time active visitor numbers
- In page click analysis
You can also use the extension alongside Google Analytics’s tools for data comparison and segmentation.
Extension #20: SEOInfo
Want a simple way to spot SEO errors? Then give the SEOInfo extension a go. It gives you a full analysis, along with recommendations, and best practices.
The extension flags up errors while you navigate pages, detailing common errors like hreflang issues and Invalid canonical tags.
Additionally, you can use the tool for:
- On-demand checks and validation
- AMP validation (checks web page caching and ensures Google can index them).
- Core web vitals (performance metrics that measure the user experience of a website.)
- Load status (404s, etc.)
Another fantastic feature is a one-click tool to reveal SEO and general performance information/charts for the current page you’re visiting.
Extension #21: LinkMiner
It’s one thing to check your backlinks, but what if you want more info than that? This is where LinkMiner comes in.
Not only does LinkMiner check for broken links, it also gives you vital metrics on them, enabling you to make informed decisions.
Use the tool to:
- gain link and social data on web pages
- export links from a webpage
- show link data for individual links on pages
- measure total links and external links
Extension #22: Hunter
Whether you like it or not, link building means doing some outreach, but how do you get the details you need? With the Hunter Chrome extension.
If you’re looking to build links, the Hunter extension displays the contact information when you visit a page, along with a confidence score and verification info.
The extension enables you to:
- Click the Hunter Chrome icon to find emails related to the web address.
- Use the email finder. Just type in the personal name into Hunter’s search box, and then get a list of found emails.
- Build lists. Click the plus sign to save a lead to your list and use the information for email marketing. This feature is compatible with popular CRMs, Salesforce, Zoho, and HubSpot.
Free members get 25 searches a month. Subscriptions start at $49 a month for 500 searches.
Extension #23: Open SEO Stats
Open SEO Stats is a free Chrome extension that provides you with a quick overview of a website’s SEO and social media statistics. While using it, you can check the ranking, links, and social media shares of a website and compare it with other sites.
It provides a range of metrics to help you track your SEO results, including:
- Page and Alexa rank
- Social media shares
- Cached and indexed pages
- Geo locations
Reviews for the extension are largely positive, so if you’re looking for free SEO Chrome extensions that do what they’re supposed to, this could be for you.
Extension #24: GMB Everywhere
Want to get more from Google Business Profile (GBP)? Or perhaps you want to see what your competitors are doing.
With the GMB Everywhere extension, you can get detailed insights by :
- viewing GBP categories, GBP Review, and Post audits
- checking your location rating
- accessing Google business analytics
However, perhaps the most beneficial function of the extensions is the ability to gain competitive insights. It’s simple to do this, just:
- install the extension
- visit Google search
- see GBP categories and audit buttons appear on business and search result pages.
You can then use all this information to optimize your local GBP page and get more visibility.
Extension #25: Checkbot
If you want a tool to optimize your site and enhance the user experience, Checkbot is an ideal option.
The extension lets you check on tons of pages at a single click, and it scans essential elements of every website, such as:
- broken links
- duplicate content
In total, Checkbot analyzes over 50 common SEO elements, like:
- duplicate pages
- sitemap setup
Additionally, you can check for mobile friendliness.
Yes, many do, and there are several ways to earn money through Chrome extensions, like charging a one-off payment, giving the extension away and offering free upgrades, selling advertising within the extension or providing a subscription service.
As with most tools, it depends on what you’re looking for. For example, if you need help finding keywords, why not try Ubersuggest’s Chrome extension? To understand Google Ads competition and other key data, there’s Keywords Everywhere. Pick the extensions that suit your needs and create a customized package to cover your needs.
Of course! If you have a limited budget and want to get started with the basics, there’s no reason why you can’t do SEO on your own. Just remember to get the fundamentals right like:
Understanding your target market, users search intent and the keywords/phrases they’re likely to use. There are many free keyword tools you can use to get started. Obviously, I’d recommend Ubersuggest.
Include those keywords throughout your content, in social media posts, in URLs, meta descriptions, alt text, etc.
Track your results and see what is working.
However, it’s vital that you remember that when you use SEO, you’re taking an organic approach; while it’s effective long term, it won’t get you results overnight. In addition, if you’re not getting the results you need, it can sometimes be difficult to get the results you want. Therefore, you may want to work with an agency that can create a successful SEO strategy for you.
There you have it: 25 of the best SEO Chrome extensions to help you with your digital marketing strategy.
They can help improve your SEO efforts by providing valuable insights, analyzing competitors, and optimizing website content. Whether you are a seasoned SEO professional or just starting out, these extensions can be a valuable addition to your toolkit.
Take the time to explore the features and benefits of each extension and see how they can help take your SEO strategy to the next level.
Do you use any of these SEO extensions for Chrome? Let me know below.
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