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Digital Marketing Blog

Lead Gen. 4 min

Why You Need to Create Case Studies (a Data-Driven Answer)

Imagine this scenario: You want to buy a new pair of running shoes online. Where do you start your search?…
Paid Ads 1 min

Google Shopping Ads: How to Use Them to Generate Sales and Revenue

There are many ways to generate sales for your e-commerce store. One method that is often overlooked by many is…
Tools & Tech 2 min

5 Tools to Increase Twitter Engagement Overnight

With more than 320 million monthly active users in 2019, now is not the time to ignore Twitter. It doesn’t matter…
Social Media 1 min

Battle Tested Tips: How to Use Instagram to Generate Sales

For many of its 1 billion monthly active users, Instagram is used just a social media site for recreational purposes.…
Digital PR 2 min

What Type of Backlinks Does Your Business Really Need Right Now?

I bet that you’ve read the following advice on marketing blogs, in some form or another. “In the changing SEO…

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Marketing 9 min

How to Build a Referral Program into Your Online Business

You know the power of word-of-mouth advertising. In fact, you swear by it. But what marketers usually miss is that…
Email 2 min

How to Get Your First 100 Email Subscribers

A lot of marketers will tell you that building an email list is one of the best tactics you can…
Tools & Tech 1 min

23 Essential (and Free) WordPress Plugins for Marketers

Did you know that there are tens of millions of websites powered by the WordPress content management system? From individuals and…
SEO 3 min

Stay Put: How to Maintain Your SEO Rankings After Reaching The Top?

Can you guess the subject that is the most written about in the internet marketing niche? It’s probably building traffic…
Content 2 min

The Science Behind Why People Read Content Online (How to Increase Blog Readership)

What makes people read content online? If you want to drive sustainable traffic to your blog site and increase your audience, then…

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Content 2 min

The Ultimate Guide to Writing Blog Post Introductions

What first attracts people to your content or blog entry? It’s the title (aka “the headline”). The title is the…
Content 2 min

The Ultimate Guide to Writing Epic Content That Will Go Viral

You’ve heard it many times before. The same advice pervades the blogosphere. It seems like just about everyone has said…
Marketing 6 min

7 Ways to Get The Sales Team to Use Your Marketing Content

The evolution of content marketing as a discipline has made content creation a core marketing function. At the top of…
Paid Ads 2 min

Beginner’s Guide: 4 Essential Steps to Flawlessly Execute Paid Marketing Campaigns

Create your own content calendar. Publish more frequently. Guest blog on authority websites in your niche. Build contextually relevant authoritative…
Digital PR 2 min

Why Guest Blogging is The Best Inbound Marketing Strategy (A Data Driven Answer)

Question: Is guest blogging the best inbound marketing strategy? Answer: Yes. But don’t take my word for it. Let me…

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