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Digital Marketing Blog

A graphic that says "How To Get High Quality Backlinks (2025)
Digital PR 16 min

How to Build High Quality Backlinks (2025)

Wondering why your site’s not ranking or showing up in large language model (LLM) results, even though your content is…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 29, 2025
A page saying Industry Roundup September 2025.
News & Trends 7 min

September 2025 Digital Marketing Roundup: What Changed and What You Should Do About It

September marked seismic shifts for digital marketers. Google launched user-controlled preferred sources. TikTok’s search ads started delivering 2x purchase lift.…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 25, 2025
A graphic that says: "Brand Mentions SEO: How To Use Them To Increase Rankings
Digital PR 18 min

Brand Mentions SEO: How to Use Them to Improve Rankings

Brand mentions are a form of social proof, and they carry more weight than many marketers realize. They work because…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 24, 2025
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Paid Ads 9 min

ChatGPT Advertising: A New Channel for Marketers?

OpenAI just dropped a hint that could reshape digital advertising forever. They’re exploring ads on ChatGPT. Right now, ChatGPT doesn’t…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 23, 2025
ChatGPT for sales 002
AEO / GEO 8 min

Beyond Traffic: How To Drive Sales Through Google’s AI Mode and ChatGPT

Still measuring success by clicks alone? You’re falling behind. AI tools like Google’s AI Overviews and ChatGPT have changed how…
Cal Gruening
Cal Gruening Senior Strategist, Technical SEO
Sep 22, 2025

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The AI Visibility competition begun.
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Content ranking is becoming more competitive every day, and AI can give you the advantages you've been searching.
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LIVE on June 16 | 8am PDT
How to Make AEO/GEO Profitable: Lessons From 100 Campaigns

AI search is changing how customers discover brands. In this webinar, Neil Patel and the NP Digital team will break down what actually worked across 100 AEO/GEO campaigns.
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<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>June 16</small></span><small> | </small><span class="bold red"><small>8am PDT</small></span>
A graphic that says "AI Shopping Assistants in Search."
Ecommerce 10 min

Preparing For The Rise of AI Shopping Assistants In Search

“What’s the best water bottle for hiking in hot weather?” Once upon a time, this was a question you’d ask…
David Hutchinson
David Hutchinson VP of Marketplaces
Sep 10, 2025
seeding llm capa
AEO / GEO 13 min

Getting Cited in LLMs: A Guide to LLM Seeding

Have you recently noticed AI platforms like ChatGPT or Gemini pulling answers from websites but not always linking back? Don’t…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 5, 2025
LLM SEO 002
AEO / GEO 11 min

Large Language Model SEO (LLM SEO)

Google is no longer the only place people search. Millions now bypass search engines entirely and turn to large language…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Sep 4, 2025
A graphic that says "Zero-Click-Future: Winning in a World Where Google Doesn't Send Traffic.
AEO / GEO 12 min

The Zero-Click Future: Winning In A World Where Google Doesn’t Send Traffic

Take a few minutes to think about your website. Have you noticed your traffic dropping even though rankings haven’t really…
Nichole Wiza
Nichole Wiza Sr. Content Production Lead
Sep 1, 2025
August 2025 digital marketing industry roundup 002
News & Trends 11 min

August 2025 Digital Marketing Roundup: What Changed and What You Should Do About It

Another month, another round of shifts redefining what digital visibility means. From AI-driven SERPs to browser wars, TikTok engagement metrics…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 27, 2025

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A graphic that says "GEO vs SEO: Understanding The Differences."
AEO / GEO 9 min

GEO vs SEO: Understanding the Differences

If you have been working in digital marketing, you already know how much hinges on showing up in search. For…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 25, 2025
A graphic that says "What is Generative Engine Optimization (GEO).
AEO / GEO 11 min

What Is Generative Engine Optimization (GEO)?

If you’ve noticed your organic traffic shrinking even though you’re ranking well, you’re not imagining it. AI-driven engines like ChatGPT,…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 23, 2025
A graphic that says "Where Did My Traffic Go? Winning In The Age of AI Overviews."
AEO / GEO 10 min

Where Did My Traffic Go? Winning In The Age of AI Overviews

Is the number of clicks on your top-ranking content starting to slip? It’s time to find out where your traffic…
Matthew Santos
Matthew Santos Chief Product Officer
Aug 19, 2025
A graphic that says: The Future of ASO: Adapting to Intelligent Discovery
ASO 9 min

The Future of ASO: Adapting to Intelligent Discovery

The rules of app store optimization (ASO) are changing. What was once a tactical discipline focused on rankings and keywords…
Megan Dean
Megan Dean Strategy Growth Director
Aug 12, 2025
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News & Trends 16 min

2025 Organic Search Engine Trends: How Search is Evolving for AI and LLMs

If you’re not paying attention to search trends, you’re already falling behind. And in 2025, falling behind means losing visibility,…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Aug 12, 2025

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