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Digital Marketing Blog

How to Use First-Party Data for Ad Personalization

Have you ever felt like someone was watching you online? Those shoes you just searched for on Amazon suddenly show…
SEO 12 min

How to Make Fewer HTTP Requests

When you browse the internet, do you ever stop to wonder what’s happening in the background? If the answer’s no,…
Ecommerce 9 min

How to Become a Shopify Partner

As one of the largest e-commerce platforms on the internet, Shopify offers budding (and established) entrepreneurs a platform to sell…
Ecommerce 10 min

What Should You Look For When Choosing a Shopify Theme

A recent study found that 70 percent of Americans are shopping online more than ever. E-commerce is booming, and there’s…
Paid Ads 10 min

How to Run Pandora Music Ads

Pandora, the popular music-streaming service, boasts over 81 million users, and the average Pandora user spends 2 hours and 15…

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Email 10 min

How to Understand and Improve CTOR (Click-to-Open Rate)

Email marketing is one of the most important strategic channels in a marketer’s toolkit. According to UK DMA, 91 percent…
Paid Ads 10 min

How to Run Effective eBay Ads

You want to get your products in front of the people who are going to buy them. When you get…
CRO / UX 25 min

7 Neuroscience Sales Tips That’ll Skyrocket Your Sales

Neuroscience Sales Tips - 7 Effective Principles That'll Skyrocket Your Sales
Paid Ads 10 min

How to Advertise Your Products on Target.com

If you woke up with a $250K ad budget tomorrow, how would you spend it? Some e-commerce sellers would buy…
Paid Ads 10 min

How to Set Up Twitter Advertising: Tips, Tricks, and Complete Walk-Through

Like most social media platforms, Twitter is one of the best places to find and engage your target audience. It’s…

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Paid Ads 11 min

How to Run Spotify Ads

There was a time when Pandora was all the rage. Everyone everywhere was streaming music, listening, and sharing it with…
Tools & Tech 9 min

How to Use a Web Cache Viewer: Everything You Need to Know

Pages on the internet don’t last forever. Some disappear overnight without warning. Other times, servers go down, or maybe you’re…
SEO 16 min

How to Create the Perfect H1 Tag for SEO

It doesn’t matter if you run a tiny mom-and-pop shop or a mega-billion dollar corporation; content marketing works. Just look…

How Could Deepfakes Change Marketing?

Deepfakes are receiving a lot of bad press. U.S. Sen. Marco Rubio (R-Fla.) called the technology a propaganda weapon.  Facebook’s…
Tools & Tech 11 min

Podcast Discovery 101: How to Find Podcasts Easily

The growth in podcasts is significant for listeners looking for a show that appeals to their individual interests. Plus, it’s…

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from Small Business to Enterprise

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