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Digital Marketing Blog

Paid Ads 26 min

7 Reasons Your Facebook Ads Don’t Convert (and How to Fix Them)

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite…
Social Media 15 min

How to Search for Old Tweets (6 Simple Ways)

Twitter is a powerful tool for businesses and individuals alike. It’s a platform to share news, connect with customers, and…
Paid Ads 37 min

How to Run Facebook Ads That Convert

Getting traffic is easy with ad copy. Improving your conversion rates? Not so much. Boosting your click-through rate requires improving…

Product Page Content for B2B: How Little Is Too Little?

Short is not always sweet when it comes to product pages. That’s what my team discovered by analyzing some of…
SEO 2 min

Confessions of a Retired Black Hat SEO: 7 Crazy Tactics That Yielded Big Gains

When I started my career in search engine optimization, I was 16 years old. And, just like most 16-year-olds, I…

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Marketing 25 min

How to Be an Entrepreneur in 30 Clear Ways

A lot of people will give you cookie-cutter advice on how to be an entrepreneur. Much of that advice usually…
Ecommerce 7 min

Average Page Load Times for E-commerce Websites

You know the phrase by Benjamin Franklin that goes, “Time is money”? Well, a slow average page load time is…
Social Media 18 min

Facebook Watch for Marketers

Facebook Watch continues to evolve. While the platform is dialing back on scripted content, millions of Meta users still use…
SEO 18 min

What is Google’s Knowledge Panel?

People tend to connect with news sources they trust. As an author, you could be that news source. However, building…
Social Media 25 min

How To Create More Engaging Content For Socials: Insights from VistaCreate

In today’s digital age, social media has become an integral part of our daily lives. It has revolutionized the way…

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Ecommerce 7 min

Amazon Product Title Best Practices: Write For The Consumer or Algorithm?

This blog was written by David Hutchinson, VP of Marketplaces at NP Digital. Recently, I was in a pitch for…
Social Media 33 min

How to Promote Your Facebook Group

Facebook has just under 3 billion active monthly users. 1.8 billion of those users participate in Facebook Groups. Creating your…
AEO / GEO 12 min

ChatGPT for SEO: 10 Effective Ways to Use It

ChatGPT took the internet by storm at the end of 2022, and its creator, OpenAI, generated $3.7 billion in revenue…
Content 14 min

Content Localization Strategy Guide (with Examples)

Want to know a simple truth? Failure to optimize your content for different languages and cultures means missing out on…
Ecommerce 16 min

What Is Livestream Shopping, & How Does It Work?

Traditional, physical retailers are great at customer service. They can focus on the specific needs of a handful of shoppers…

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