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Digital Marketing Blog

Paid Ads 2 min

New to AdWords? Avoid These 10 Common Budget Killing Mistakes

What’s the scariest thing for a small business owner to pull the trigger on? I bet pay per click (PPC)…
Paid Ads 2 min

5 Steps to Creating a Profitable Facebook Advertising Campaign

Almost all Internet users do two things on a regular basis: They use search engines. They use Facebook. As a…
Social Media 2 min

5 Tried and Tested Lessons on Growing a LinkedIn Group

LinkedIn has over 660 million members. It would be an understatement to say that LinkedIn represents a massive media marketing…
SEO 5 min

How Much Do Keywords Still Matter?

Back in the early 2000s, microsite millionaires were springing up like daisies. Fortunes were literally made overnight because of the…
Content 2 min

Transform Your Blog Posts: 6 Open-Ended Questions That’ll Help You Create Better Content

What role does an open-ended question play in helping you create the right blog posts and encouraging audience engagement? Not much, right? …

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News & Trends 10 min

Three Key Legal Issues Online Marketers Need to Know About

Editor’s Note: For any questions regarding the law, please contact an attorney. Marketing can be extremely beneficial for your business.…
Ecommerce 2 min

5 Ways to Improve Checkout Page Conversions Using Psychology

Did you know that the average shopping cart abandonment rate is hovering around 70%?  This means that even though we’re…
Content 2 min

Creating Content That Converts: The Step-by-Step Guide

All content is not created equal. Some content marketing will go viral, generating tons of hot traffic to your blog,…
Digital PR 1 min

Make Your Mark: 9 Easy Steps to Become a Successful Guest Blogger

It’s going to be difficult. You’ll need to post consistently (at least once per week), for at least 6 months.…
Paid Ads 1 min

How to Turn Around a Failing Facebook Ad Campaign

With 1.59 billion daily active users on Facebook, you’ve probably read dozens of stories by now of how people are running…

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Marketing 9 min

How Developing Your Business’s Point of View Can Explode Your Fan Base

In today’s world of consumer content, it can be difficult to stand out. Many companies spend a great deal of…
SEO 2 min

How to Rank Higher in Google by Making Search Visitors Happier

Creating content without promoting it to get backlinks is a waste of your time (when it comes to SEO). That’s…
Paid Ads 8 min

The Dark Side of Retargeting: How Retargeting Could Be Killing Your Sales

Retargeting is the holy grail of digital marketing. It’s the solution to shopping cart abandonment. It’s the end of wasted…
Digital PR 2 min

How to Build 100 Quality Links Without Writing Fresh Content

Links are still very important to site owners. Recent Google algorithm updates only shaped a new context for legitimate link…
Tools & Tech 2 min

12 Tools That’ll Help You Build a High Converting Landing Page

Landing pages are a key part of any online business. You can’t just put out a blog post every week…

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from Small Business to Enterprise

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