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Digital Marketing Blog

What is Games as a Service (GaaS) and What Does it Mean For Marketers?

Games as a Service (GaaS) was introduced as a barrier between consumer cost concerns and user engagement. It offers a…
Tools & Tech 10 min

10 Alternative RSS Readers if You Still Miss Google Reader

The mid-aughts to early 2010s were the heyday for RSS feeds like Google Reader. It felt like everyone was using them.…
Paid Ads 10 min

The Top Affiliate Marketing Networks

Are you looking to monetize your blog or earn a passive income? If so, you might be considering joining an…
Content 11 min

How to Effectively Use Memes in Your Content Marketing

Did you know that archeologists have traced the origin of the meme back to the year 3 B.C.? Memes, a…
Ecommerce 11 min

Should You Add Buy Now, Pay Later Options to Your E-commerce Site?

There have never been as many ways to pay online as there are today. Nor has it ever been more important…

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Tools & Tech 11 min

How Natural Language Processing Affects Digital Marketing

“Natural language processing” (NLP) sounds complicated, but its applications are simple. Chances are, you already use NLP dozens or even…
Tools & Tech 10 min

What is Google Lighthouse?

Wouldn’t it be nice if you could see your website through Google’s eyes? We all know the fine details of…
Influencer 10 min

Influencer Marketing for E-commerce: Tools and Tips to Grow Your Brand

To have a successful e-commerce platform, you have to pay to play. Some of the top US brands spend billions on…
Local 9 min

Why Your Local Business Should Work with Yelp Elite

If you own a local business, be it a restaurant, bar, retail store, or even a local service provider, you…
Tools & Tech 12 min

Best Free Instagram Scheduler (Only Takes 2 Minutes)

Have you noticed that the big accounts on Instagram post a lot? It’s because they use an Instagram scheduler that…

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Ecommerce 10 min

How Google Lens is Getting Your Products Found Online

Google is constantly innovating and testing new features, and augmented reality (AR) is a hot topic right now. You might think…

9 Great Mobile App Analytics Tools

You’ve done the incredible—you’ve built an app and started marketing it. While congratulations are in order, making the app is just…
Paid Ads 10 min

6 Advanced Affiliate Marketing Strategies to Try

You’ve poured a ton of time into creating a blog. You are regularly posting content, so you’re starting to build…
Marketing 10 min

How to use Subliminal Messaging Tactics in Your Paid Social Media Campaigns

For a long time, marketers have been looking for the silver bullet that drives leads and sales. That one hack…
Paid Ads 10 min

What Data Can You Pull From Cookie Tracking?

To a non-marketer, cookie tracking sounds like a scavenger hunt for baked goods. Sounds innocent, right? Yet cookies, for all…

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