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Digital Marketing Blog

Marketing 12 min

Value Creation vs. Revenue Extraction: Which Kind of Business Are You?

There’s a problem in business. Okay, fine, there are plenty of problems in the wide world of business. Obviously, there…
Ecommerce 1 min

SEO for Ecommerce: 6 Steps to Start Selling More Today

If you want to increase your sales on your e-commerce site, look no further than SEO. While SEO is usually…
SEO 2 min

How to Show Up on the First Page of Google Today

Do you want to rank on page 1 of Google? Well today’s your lucky day because I am going to…
Paid Ads 1 min

Why Your Facebook Ads Aren’t Profitable (And How to Fix It)

Facebook has two billion monthly active users. That translates into a couple billion opportunities to grow our businesses. So you create…
Content 2 min

Why Every Business Owner Needs to Master Copywriting (And 7 Free Resources to Start With)

Copywriting is difficult because it’s nothing like the writing we learned in college. Thanks for that, college! But the facts don’t…

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Digital PR 4 min

4 Amazing Ways to Respond to Criticism Online

If you spend any amount of time online, you will run into criticism. Criticism comes in many forms: bullies, rightfully…
Content 2 min

What is Engaging Content and How to Create It

I am not a big fan of buzzwords. Fluff is fluff, no matter how trendy it is. Throwing around the…

5 Google Analytics Loopholes to Close ASAP

Almost every single marketer uses Google Analytics. That includes brand new startups and million-dollar companies alike. One good reason is…
Social Media 2 min

How to Get 200 Targeted Leads Daily on LinkedIn (Starting This Week)

Let’s be honest: The world of social media marketing can feel a bit like the Wild Wild West. LinkedIn boasts…
Marketing 2 min

How to Use Excel and Google Sheets to Organize Your Marketing Efforts

There are a lot of nifty project management tools out there. But you already have access to a tool that…

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Content 2 min

How to Develop a Killer Content Strategy for a Startup with No Budget

Are you frustrated with content marketing? You know you want to create content, but maybe you lack the budget you…
Paid Ads 1 min

How to Improve Your Facebook Ads Campaign with Lookalike Audiences

Are you struggling to bring in traffic and conversions through Facebook ads? If so, you’re not alone. In 2017, WordStream…
Content 1 min

The Ultimate Guide to Creating Content that Generate 361,494 Visitors

I created an ultimate guide a few years ago that received over 400,000 visits. The original idea wasn’t mine. But…
Paid Ads 1 min

How to Optimize Your Facebook Ads to Drive More Traffic and Sales

Are you frustrated by underperforming Facebook Ads? I understand your pain. I’ve worked with Facebook Ads for years. I’ve run…
Paid Ads 2 min

How to Find High ROI Facebook Interest Audiences

I have a trick question for you. What dictates your Facebook ad cost? Obviously, there are several factors that affect…

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from Small Business to Enterprise

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