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Digital Marketing Blog

Tools & Tech 13 min

The Simple Guide to Using Pivot Tables to Understand Marketing Data

Does the word “pivot table” make you want to scream? You aren’t alone. But, if you aren’t using pivot tables,…
CRO / UX 12 min

When Should You Use Microsites

Your website may be filled with hundreds of landing pages jam-packed with products, ebooks, blog posts, and videos. While an…
Marketing 17 min

Direct Mail: 13 Reasons Why It Isn’t Dead

In an increasingly digital world, direct mail seems old and boring. You wouldn’t drive a horse-drawn carriage to work or…
Ecommerce 11 min

Why You Should Consider Selling Customized Products

In today’s global marketplace, it’s a great time to be a consumer. The rise of e-commerce means more and more businesses…
Ecommerce 10 min

11 Useful Shopify Apps

By subscribing to Shopify’s e-commerce platform, Shopify customers can harness the platform’s shopping cart solution to sell, ship, and manage products.…

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Creative 11 min

Generative Media: The Future of Visual Marketing

Every minute, Facebook users upload 147,000 photos, and Instagram users post over 347,000 stories. That’s a tremendous amount of content entering…
Social Media 11 min

How to Create the Best Facebook Cover Photos for Your Business

It seems like every week there’s a new article about how people don’t use Facebook anymore. You may hear that it’s…

The Best Luxury Marketing Strategies

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Me neither. That’s because luxury marketing…
Paid Ads 10 min

How to Create Hyperlocal Ad Campaigns

In these modern times of digital transformation, it may seem like most digital marketing strategies are designed for online businesses.…
Ecommerce 10 min

The 5 Benefits of E-Commerce Automation

Running an e-commerce store is a lot of work. From marketing and communication to fulfillment and shipping, not to mention…

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The Top Skincare Marketing Tips to Boost Your Beauty Brand

The skincare space makes over $17 million in revenue each year, and it’s expected to grow by 5.3% annually. And as people…
Tools & Tech 10 min

The 11 Best Dropshipping Tools

Dropshipping is a popular way to build your e-commerce empire. The challenge is, there are tons of people out there…
Ecommerce 12 min

How to Create an E-Commerce Business Plan

If you ever plan on finding investors, partners, or employees for your e-commerce startup, you’ll need to know how to…
Paid Ads 10 min

How to Write PPC Ad Copy Using AI

It’s no secret: the world of PPC advertising is not for the faint-hearted. If you don’t know what you’re doing, you…
Tools & Tech 1 min

Ubersuggest 8.0: The Ultimate Competitor Analysis Tool

You may have noticed some small changes to Ubersuggest recently, but now it is time for another major release. In…

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