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Digital Marketing Blog

The Marketer’s Guide to Real-Time Reports in Google Analytics

The Real-Time reports section in Google Analytics allows you to monitor activity on your website as it occurs from moment-to-moment,…

How 9 SaaS Companies Hacked Their Growth

I’m a huge fan of growth hacking. I’ve built several companies on the principles of growth hacking. Heck, I might…
Content 7 min

11 Words that Enhance Trust in a Blog Post

Every blog article is an attempt to secure the reader’s trust. If the reader doesn’t trust you, they won’t buy…
Ecommerce 10 min

How to Stop Potential Customers from Comparison Shopping

Every business owner, online or offline, suffers from a problem that decreases sales, narrows margins, and reduces revenues. The problem…
CRO / UX 8 min

How to Structure a Long-Form Landing Page for Maximum Conversions

Long-form sales pages have recently become more popular. Marketers have realized that the short-and-easy capture forms may not be enough…

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Content 51 min

7 Proven Strategies to Increase Your Blog’s Traffic by 206%

According to Hubspot, marketers who prioritize blogging are 13 times more likely to see a positive return on investment. But, you…
Email 8 min

The Top 10 Ways To Re-Engage Dead Email Subscribers

Seth Godin believes that “marketing is a contest for people’s attention.” Unfortunately, it is a contest that most email marketers…
Social Media 10 min

How to Appropriately Promote Yourself on YouTube

Most people don’t think about YouTube the same way they do Twitter, Facebook, or Google+. It’s less a “social media”…
Social Media 16 min

How to Build Your Audience on YouTube

If I had a dollar for every time someone told me they wanted a viral video, I’d be rich. But…
Paid Ads 8 min

Behind the Scenes of Behavioral Advertising

Today we’re going to look at some of the little known details and services surrounding the world of behavioral advertising.…

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Ecommerce 14 min

An Introduction to Analytics for Ecommerce Websites

The online marketing space is in constant shift as new technologies, services, and marketing tactics gain popularity and become the…
SEO 10 min

How to Avoid Over-Optimizing Your Website

Too much of a good thing is a bad thing. This is true in life and in search engine optimization…
Social Media 8 min

How to Share Content That Readers Will Want to Re-Share

Social media makes it easy to share content, but like anything else, there’s a right way and a wrong way.…
Marketing 7 min

Post Sale, Now What? How to Increase Your Repeat Customers

In the marketing world, we put the bulk of attention on getting new customers. Of course, that is important to…
Marketing 10 min

How To Set Marketing Goals You Can Actually Achieve: Advice From The Experts

One of the things I struggled with the most when I was a marketing manager at a SaaS company was…

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