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Digital Marketing Blog

Content 16 min

How to Create an Editorial Style Guide

As a digital marketer, you know just how important the tone and message of your blog are to the overall…
Paid Ads 10 min

10 Successful Twitter Advertising Ideas

With no minimum advertising budget to get started, Twitter offers the chance to grow your business without significant upfront investment.…
Marketing 10 min

10 Direct Response Marketing Examples

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do…
Marketing 13 min

Intro to Neuromarketing: 5 Psychological Tactics to Boost Sales

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. I’ve talked a lot before…
Content 10 min

How to Use Employee Spotlights to Grow Sales

As a business owner, you know your employees are vital to your company’s success. That doesn’t mean they always feel…

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Paid Ads 11 min

What is Comparative Advertising?

Did you know that the average American sees over 5,000 ads per day? That’s a tremendous amount of content to…
Paid Ads 9 min

A Complete Guide to Improving ROAS (Return on Ad Spend)

When you launch a new campaign, what are the most important metrics you track? Did you think of conversion or…
Marketing 10 min

5 Marketing Ethics to Follow on Social Media

How important are marketing ethics when it comes to your purchase decisions? If you are like most consumers, ethics matters…
Ecommerce 10 min

5 Examples of E-Commerce Pop-Up Shops

Pop-up shops are a fantastic opportunity for brands, both big and small, to connect with customers and drive sales. Modern…
CRO / UX 10 min

7 Ways to Measure Your Website’s UX

User experience (UX) is an essential element of website design and management, and it might impact more than you realize. …

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Social Media 13 min

How to Monetize YouTube Videos

If you create a video that gets over 7 billion views on YouTube, you should be able to benefit in…

How to Optimize Your Videos Through YouTube Analytics Data

What if I told you there was a way to reach an audience larger than the one Netflix has through…
Marketing 11 min

What is Psychometric Profiling for Marketing?

Here’s a question for you: How well do you know your customers?  I ask because the better you understand your…
Lead Gen. 18 min

20 Questions for Faster and Better Lead Qualification

You can attribute a lot of great relationships to perfect timing. This is especially true for sales. That’s why you…

What Are Google Web Stories?

People love watching stories unfold. That’s why tappable story experiences are so popular. Many platforms exist to create these tappable…

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