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Digital Marketing Blog

Marketing 16 min

10 Studies That Reveal What Customers WANT You To Know About Them

How well do you know your customers? It’s certainly a tough thing to evaluate. Luckily, one fantastic tool we have…

How to Use a Single Metric to Run Your Startup

Collecting data is easy. There are lots of tools out there and ways to gather data about everything that’s happening…
SEO 6 min

Personal SEO: 14-Point Checklist to Dominate Your Personal Brand on Google

Google yourself. See that? It’s your personal brand. Unless you love everything about each listing on the first page, it’s…
Marketing 9 min

Turn Copy Into Customers – 7 Lessons From The Legendary Joseph Sugarman

Joseph Sugarman is a legendary copywriter who started a mail-order business, JS&A Group, through the power of his pen. He’s…
Marketing 12 min

How to Apply Buzz Marketing Principles for Effective Internet Marketing

The first thing you need to know about buzz marketing is this: generating buzz isn’t completely random. There’s a science…

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The Ultimate Guide to the New Google Analytics Social Reports

Social media brings us free traffic, scales well, and requires zero up-front investment. There’s just one problem: tracking social media…
Tools & Tech 13 min

25 Awesome Free Google Tools for Marketers

Whether you love Google or love to hate Google, you have to admit one thing. Google offers a lot of…

4 Google Analytics Goal Types That Are Critical To Your Business

Tracking pageviews and visitors to see how much traffic you’re getting is incredibly important right? WRONG. Finding out if your…
CRO / UX 6 min

What Do The Best Website Pricing Pages Look Like?

With so much attention spent on landing pages, it can be easy to forget about one of your most important…
Marketing 12 min

How to Steal Killer Sales Copy Straight from Your Prospects’ Mouths

The best copywriters in the world are thieves and frauds. We’re thieves because we steal words from our customers and…

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When to Use Google Analytics Goal Values

Wouldn’t you like to know how much money you make from organic search? Or your marketing campaigns? Google Analytics Goals…
Marketing 11 min

How to Present like Steve Jobs

Steve Jobs’ presentations have become the stuff of legend. Inspired by his presentations, customers flocked to Apple stores waited in…
Content 11 min

44 Must Read Resources on Content Marketing

The term “content marketing” sounds like a hip buzzword to describe the latest marketing craze, but in reality, the concept…

The 8 Google Analytics Features Every Site MUST Have Enabled

I’m going to lay it to you straight: Google Analytics doesn’t offer any value out of the box. In fact,…
Ecommerce 6 min

Are You Going SoLoMo? – The Combined Power of Social, Local and Mobile Commerce

Do you speak SoLoMo? Despite sounding like something you’d order at a Starbucks, it stands for: Social, Local and Mobile, as…

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