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Digital Marketing Blog

Content 2 min

The Science Behind Why People Read Content Online (How to Increase Blog Readership)

What makes people read content online? If you want to drive sustainable traffic to your blog site and increase your audience, then…
Marketing 9 min

How Community Outreach Can Boost Customer Acquisition & Retention

Strategies for boosting customer retention and fostering customer loyalty abound. But among companies that seek to build, sustain, and grow…
Content 2 min

The Ultimate Guide to Writing Blog Post Introductions

What first attracts people to your content or blog entry? It’s the title (aka “the headline”). The title is the…
Content 2 min

The Ultimate Guide to Writing Epic Content That Will Go Viral

You’ve heard it many times before. The same advice pervades the blogosphere. It seems like just about everyone has said…
Marketing 6 min

7 Ways to Get The Sales Team to Use Your Marketing Content

The evolution of content marketing as a discipline has made content creation a core marketing function. At the top of…

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Digital PR 2 min

Why Guest Blogging is The Best Inbound Marketing Strategy (A Data Driven Answer)

Question: Is guest blogging the best inbound marketing strategy? Answer: Yes. But don’t take my word for it. Let me…
Paid Ads 6 min

How to Take Full Advantage of Facebook’s Custom Conversions

As you all [hopefully] know, the conversion pixel is completely being replaced by the Facebook pixel in the first half…
CRO / UX 2 min

CRO vs SEO: Which One Should You Focus on Right Now?

Isn’t it an amazing feeling to see a surge in your website traffic? Be it a spike due to one…
Marketing 7 min

Using TV in Your Digital Marketing Strategy for the Ultimate Win

Any marketer knows that impressions are like gold. The more you have, the more you want, and they’re some of…
CRO / UX 11 min

How Live Chat on Your Website Can Maximize Conversions

Live chat is the ultimate sales hack. It’s a big call, but I stand by it. The reason is simple.…

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How to Use Google Analytics to Help Shape Your Marketing Strategy

If you’re not familiar with Google Analytics, it can be a little daunting at first. With so much data available…
Ecommerce 1 min

6 Clever Ways to (Ethically) Boost Ecommerce Store Sales

With sites like Shopify making it easy for people to start up their own ecommerce store, you might have recently…
Content 2 min

The Uncensored Guide to Promoting a Blog Post

Writing great content is often not enough. You need to know how to promote that great content, too.    If you…
Content 2 min

Six Figure Consultant: 4 Proven Services Every Blogger Can Offer to Make Money Online

Living on the beach, traveling the world, having the flexibility to work at your will and earning a handsome income…
Email 2 min

Email Marketing Case Studies: How 4 Companies Increased Their Open Rates

Out of all the digital marketing channels at our disposal, email is the most powerful. Whether you’re a B2B or…

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