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Digital Marketing Blog

Tools & Tech 1 min

23 Essential (and Free) WordPress Plugins for Marketers

Did you know that there are tens of millions of websites powered by the WordPress content management system? From individuals and…
SEO 3 min

Stay Put: How to Maintain Your SEO Rankings After Reaching The Top?

Can you guess the subject that is the most written about in the internet marketing niche? It’s probably building traffic…
Content 2 min

The Science Behind Why People Read Content Online (How to Increase Blog Readership)

What makes people read content online? If you want to drive sustainable traffic to your blog site and increase your audience, then…
Marketing 9 min

How Community Outreach Can Boost Customer Acquisition & Retention

Strategies for boosting customer retention and fostering customer loyalty abound. But among companies that seek to build, sustain, and grow…
Content 2 min

The Ultimate Guide to Writing Blog Post Introductions

What first attracts people to your content or blog entry? It’s the title (aka “the headline”). The title is the…

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Marketing 6 min

7 Ways to Get The Sales Team to Use Your Marketing Content

The evolution of content marketing as a discipline has made content creation a core marketing function. At the top of…
Paid Ads 2 min

Beginner’s Guide: 4 Essential Steps to Flawlessly Execute Paid Marketing Campaigns

Create your own content calendar. Publish more frequently. Guest blog on authority websites in your niche. Build contextually relevant authoritative…
Digital PR 2 min

Why Guest Blogging is The Best Inbound Marketing Strategy (A Data Driven Answer)

Question: Is guest blogging the best inbound marketing strategy? Answer: Yes. But don’t take my word for it. Let me…
Paid Ads 6 min

How to Take Full Advantage of Facebook’s Custom Conversions

As you all [hopefully] know, the conversion pixel is completely being replaced by the Facebook pixel in the first half…
CRO / UX 2 min

CRO vs SEO: Which One Should You Focus on Right Now?

Isn’t it an amazing feeling to see a surge in your website traffic? Be it a spike due to one…

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CRO / UX 11 min

How Live Chat on Your Website Can Maximize Conversions

Live chat is the ultimate sales hack. It’s a big call, but I stand by it. The reason is simple.…
Social Media 2 min

How to Integrate Email Marketing With Your Social Media Efforts

“It’s dead,” they said. “You have to replace it with this ‘new kid’,” they also said. But, then the new…

How to Use Google Analytics to Help Shape Your Marketing Strategy

If you’re not familiar with Google Analytics, it can be a little daunting at first. With so much data available…
Ecommerce 1 min

6 Clever Ways to (Ethically) Boost Ecommerce Store Sales

With sites like Shopify making it easy for people to start up their own ecommerce store, you might have recently…
Content 2 min

The Uncensored Guide to Promoting a Blog Post

Writing great content is often not enough. You need to know how to promote that great content, too.    If you…

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