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Digital Marketing Blog

CRO / UX 12 min

Everything You Need to Know About the Psychology of the Call to Action

Every digital marketer knows about the call to action. But how many web marketers really understand the call to action?…
Content 51 min

7 Proven Strategies to Increase Your Blog’s Traffic by 206%

According to Hubspot, marketers who prioritize blogging are 13 times more likely to see a positive return on investment. But, you…
Email 8 min

The Top 10 Ways To Re-Engage Dead Email Subscribers

Seth Godin believes that “marketing is a contest for people’s attention.” Unfortunately, it is a contest that most email marketers…
Social Media 10 min

How to Appropriately Promote Yourself on YouTube

Most people don’t think about YouTube the same way they do Twitter, Facebook, or Google+. It’s less a “social media”…
Social Media 16 min

How to Build Your Audience on YouTube

If I had a dollar for every time someone told me they wanted a viral video, I’d be rich. But…

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Marketing 9 min

A Simple Framework for Building User Engagement Features

Engagement is the first thing you will need for your product. Without engagement, you won’t have returning users, and you…
Ecommerce 14 min

An Introduction to Analytics for Ecommerce Websites

The online marketing space is in constant shift as new technologies, services, and marketing tactics gain popularity and become the…
SEO 10 min

How to Avoid Over-Optimizing Your Website

Too much of a good thing is a bad thing. This is true in life and in search engine optimization…
Social Media 8 min

How to Share Content That Readers Will Want to Re-Share

Social media makes it easy to share content, but like anything else, there’s a right way and a wrong way.…
Marketing 7 min

Post Sale, Now What? How to Increase Your Repeat Customers

In the marketing world, we put the bulk of attention on getting new customers. Of course, that is important to…

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Content 7 min

9 Awesome Examples of Copywriting Headlines (That You Can Steal!)

They say that writing the headline is the hardest part of publishing. Some people have even devised specific strategies to…
Marketing 10 min

39 Resources for Understanding the Science & Psychology Behind Great Marketing

We all know that a deep understanding of psychology will make us better marketers, but determining exactly where to start…
CRO / UX 25 min

5 Psychological Principles of High Converting Websites (+ 20 Case Studies)

You know the feeling when you pour your heart and soul into a promising new A/B test, only to have…
SEO 9 min

Beyond SEO: Googlebot Optimization

You know all about search engine optimization — the importance of a well-structured site, relevant keywords, appropriate tagging, technical standards,…
Content 6 min

Headline Psychology: 8 Tricks to Attract User Attention

Why do other people’s posts get clicks in the hundreds while your excellent innovative studies stay persistently underrated? You may…

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