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Digital Marketing Blog

SEO 11 min

Structured Data Vs. Unstructured Data: How to Make This Work for Your Website

When you’re starting a website, the first thing on your mind probably isn’t structured vs. unstructured data and how it…
Tools & Tech 10 min

5 Best Landing Page Builders That Will Maximize Conversions

Good landing pages are the lifeblood of any digital marketing campaign. Without them, visitors don’t know what to do next.…
Marketing 10 min

Why You Should Still Be Using Personalized Marketing to Boost Your Brand

It’s getting harder than ever to connect with buyers and prospects on a personal level. The good news? It is…
News & Trends 11 min

6 Blogging Trends to Capitalize on This Year

It’s no secret that blogs can be very profitable in the world of content marketing. Over 409 million people view…
Marketing 11 min

How You Can Leverage Gamification for Marketing

More and more companies are throwing traditional marketing out the window. Old-school techniques are uninviting, boring, and slow. In comes…

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CRO / UX 10 min

The Ultimate Guide to Improving Your Website Performance

SEO is one of the most-used (and most important) website optimization strategies. However, great content, backlinks, and meta descriptions won’t…
Marketing 10 min

The Best Marketing Schools and Degree Programs

Are marketing degrees worth it? There’s not a definitive answer for everyone, as too many factors go into deciding which…
Tools & Tech 12 min

How to Host a Website

Sponsorship: Every great website starts with hosting, but every great brand starts with a name worth hosting. Before investing in servers…
Paid Ads 10 min

Facebook Lead Ads: What They Are and How to Use Them

It has 2.89 billion monthly active users, a global presence, and a massive influence on consumer buying decisions. What am…
Marketing 9 min

A Marketer’s Guide to the Metaverse

Technology is ever-changing and, because of that, so is marketing. The evolution of the metaverse is just one recent development…

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Social Media 8 min

How to Use Instagram Guides in Your Marketing

When Instagram launched in 2010 with its visually-focused platform, it disrupted the social media scene. So big was its success that…
SEO 10 min

The Ultimate Guide to Bing SEO

When we talk about SEO, Google comes to mind for most search engine marketers.  It makes sense. If you can…
CRO / UX 9 min

The Power of the Progress Bar

As a marketer, you already know how hard it can be to drive conversions. More often than not, when you…
Tools & Tech 27 min

Best Call Center Software

Want to jump right to the point? My top pick for the best call center software is Nextiva. Nothing scares…
CRO / UX 9 min

How to Convert Curious Customers with FAQ Pages

FAQ pages may not be the first page you think of when building content for your website. However, if you…

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