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AEO / GEO 11 min

What Is an AI Citation Audit & What Can It Tell You About Your Content

If you’ve been tracking your brand in AI tools and wondering why the data isn’t telling you anything useful, the…
New
AEO / GEO 11 min

How We Rebuilt AI Visibility Measurement From The Ground Up

The first post in this series made the case that most AI visibility tracking is built on the wrong foundation:…
New
AEO / GEO 9 min

AI Brand Visibility: You’re Tracking It Wrong

Have you started tracking your brand in ChatGPT, Perplexity, or Google AI Overviews? Good. You’re thinking about the right problem.…
Paid Ads 8 min

ChatGPT Opens Ads for All: How to React to This Shift

For the past several months, advertising on ChatGPT meant getting an invitation. A small group of brands had access. Everyone…
Paid Ads 7 min

Why TikTok Is Expanding Its Premium Ads Push and What That Means for You

TikTok-native creative authenticity remains essential, even within premium placements TikTok’s 2026 IAB NewFronts presentation made one thing clear: the platform…

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Google Is Testing Sponsored Shops in SERPs: What This Means for Advertisers

Google is running a Shopping test that could change how brands compete for visibility in product search. If it scales,…

Referral Traffic Is Declining for Smaller Publishers: What This Means and How to React

  Referral traffic is down, and smaller publishers are absorbing the sharpest declines. Some have seen traffic drop by as…
SEO 16 min

How to Create and Optimize Your Robots.txt File

Think of your robots.txt file as your site’s GPS.   It tells web crawlers for search engines like Google or Bing (and now…
Lead Gen. 13 min

AI-Powered Lead Gen: The New Way Multi-Location, Franchises, and Global Companies Scale

Multi-location brands are generating more leads than ever. And yet, many are still struggling to turn that activity into consistent…
News & Trends 13 min

Key Updates from Google I/O and Marketing Live 2026

Each year, Google hosts two major events that influence how people use the internet and how brands reach them.  The…

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AEO / GEO 15 min

How to Create an AI Visibility Report with Writesonic

Here’s something that should keep marketers up at night: your buyers are researching purchases in ChatGPT and Perplexity, and most…
Tools & Tech 11 min

Ubersuggest Keyword Ideas: What the Data Actually Tells You

Search is no longer a single-channel game. For a long time, SEO meant one thing: get found on Google. But…
SEO 27 min

Google Search Algorithm Changes: 2026 Update

Have you noticed rankings shift after a recent update?  Keeping pace with Google’s ranking algorithm can feel like chasing a…
Paid Ads 10 min

What Does the TikTok Sale Mean for Advertisers?

On January 22, 2026, TikTok USDS Joint Venture LLC officially purchased TikTok’s U.S. operations from ByteDance, transferring control to an…
Content 11 min

LinkedIn Articles: What Sets Them Apart & How to Write Them

Most brands still treat LinkedIn like a feed-first platform. Post a thought, collect some likes, move on. That works well…

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