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Digital Marketing Blog

News & Trends 32 min

Behind the Scenes with the Global NP Digital Brand

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know…
Marketing 16 min

AI in Marketing: Why Are 37% of Marketers Concerned?

What if I told you that you most likely used some type of AI technology already today as a digital…

Project Magi: Google is Making a Major Change to Search

According to the New York Times, Google has 160 engineers working on Project Magi. Project Magi is a stepping stone…
Marketing 18 min

The Ultimate Guide to Customer Acquisition: Examples, Tips, and Resources

Customer acquisition is a huge pain point for many business owners. Everyone wants to build an automated system that brings…
Content 17 min

Yes, ChatGPT-4 Still Requires a Heavy Human Touch

This blog is written by Austin Cosler, Content Production Manager at NP Digital, and Jeff Caspersen, Copy Editor at NP…

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SEO 13 min

Internal Links Boost Page Performance

Internal links are an important part of your overall content marketing strategy.  Just think about it: Visitors pick your website…
SEO 17 min

SEO Forecasting: Should I Use It?

When it comes to SEO, forecasting can be a tricky concept. You’re trying to predict the future of your website’s…
SEO 29 min

How Updating Your Old Content Can Help With Your Rankings

There’s a strategy that will help you skyrocket those rankings without a lot of extra work. Yes, you could keep…
Tools & Tech 19 min

17 Best Backlink Analysis Tools: Free Tools Included

What comes to mind when you think about creating a “good” link profile? There is a lot of information on…
Paid Ads 26 min

7 Reasons Your Facebook Ads Don’t Convert (and How to Fix Them)

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite…

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Paid Ads 37 min

How to Run Facebook Ads That Convert

Getting traffic is easy with ad copy. Improving your conversion rates? Not so much. Boosting your click-through rate requires improving…

Product Page Content for B2B: How Little Is Too Little?

Short is not always sweet when it comes to product pages. That’s what my team discovered by analyzing some of…
SEO 2 min

Confessions of a Retired Black Hat SEO: 7 Crazy Tactics That Yielded Big Gains

When I started my career in search engine optimization, I was 16 years old. And, just like most 16-year-olds, I…
Content 22 min

How to Come Up with Blog Ideas (w/25 Examples)

Are you a blogger? Then you’re probably familiar with blank page syndrome. As bloggers, everyone has those moments when the…
Marketing 25 min

How to Be an Entrepreneur in 30 Clear Ways

A lot of people will give you cookie-cutter advice on how to be an entrepreneur. Much of that advice usually…

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