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Digital Marketing Blog

Paid Ads 11 min

Geo-Targeting: How to Use It to Increase Conversions

Websites allow users to access your website from anywhere in the world. A small eCommerce site in Florida can just…

How to Market a Book: 7 Strategies

It might feel like you’ve already done the hard work.  You’ve spent hours with a keyboard or notebook in your…
CRO / UX 7 min

Internal Site Search is Killing Your Conversion Rate (Here’s How to Fix It)

An internal site search is a must-have. However, it’s often viewed as an afterthought rather than a true conversion optimization…
Marketing 9 min

How to NOT Break the Law in Marketing: Copyrights, CAN-SPAM, Fair Use

Creating a marketing campaign? Besides performing research and finding the right keywords, you’ll need to ensure your campaign follows marketing…
CRO / UX 11 min

7 Tips to Highlight Product Features on Your Website

Whether your customers are shopping for tennis shoes or a marketing automation tool, they care about your product’s features. Features…

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Paid Ads 15 min

10 Snapchat Ads Strategies, Tips, and Resources

Snapchat is one of the most popular social networks in the world. It boasts 293 million daily active users on…

7 Tips for Successful Small Business Content Marketing

If you own a small business, content marketing is a tactic you should consider to grow your audience base and…

7 Fitness Advertising Tips and Strategies

The health and fitness industry is worth over $96 billion dollars. For fitness service providers, this means one thing: you…
Social Media 10 min

10 Link in Bio Services to Try For Social Media

If you’ve spent any time on social media, especially Instagram, you’ve likely seen your favorite influencers post “link in bio”…

Don’t Panic, Most Sites Are Seeing Traffic Drops

It’s been a crazy rollercoaster over the last year and a half due to Covid. When Covid first came out,…

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Marketing 14 min

41 Factors That Influence Your Website’s Credibility

There’s one thing you’ll need to convert more website visitors: credibility. Credibility shows customers you’re safe and trustworthy. It’s impossible…
Tools & Tech 10 min

7 Link Shortener Alternatives to Goo.gl

When you’re trying to drive traffic to your website and generate new leads, the goal is to make your content…
Lead Gen. 13 min

How to Craft Lead Magnets Your Customers Can’t Ignore

Getting traffic to your site is nice, but there’s not much of a point if those visitors don’t convert. There’s…
Paid Ads 10 min

How to Use Reddit Ads to Generate Sales

Are you searching for a new digital advertising opportunity that can help you reach new audiences and widen your overall…

How to Use eSports Marketing to Grow Your B2C Reach

Twenty years ago, I had no idea we would be talking about eSports marketing. eSports was somewhat of an underground…

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