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Digital Marketing Blog

Social Media 6 min

Why Apple Doesn’t Tweet

In a consumer-first, innovation-driven social world, Apple is the odd man out. Considering that its rivals, Google, Microsoft and Samsung…
Ecommerce 10 min

10 Tips to Craft a Sizzling E-Commerce ‘About Us’ Page

If you’re like most owners of e-commerce companies, just thinking about writing your “About Us” page is enough to make…
Content 11 min

7 Internal Linking Strategies That’ll Boost Your Content Marketing SEO

Nearly every article on internal linking starts with a discussion of how complicated yet how important the subject matter is.…
ASO 14 min

11 Pre and Post Launch Mobile App Marketing Pitfalls to Avoid

Consider having to compete with only 500 apps in the entire App Store. Sounds like every app marketer’s dream! When…

Learning More About That Other Half: The Case for Cohort Analysis and Multi-Touch Attribution Analysis

Anyone who has ever worked in marketing or advertising has heard the quote, “Half the money I spend on advertising…

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Content 11 min

Why You Should Create Long-Form Content (And How to Do It)

Have you written a long-form guide or eBook (of substantially more than 4,000 words)? If not, you probably think it’s…
SEO 9 min

How to Look at Your Website the Way Google Does

When you spend months or years on a website, not to mention thousands of dollars, it’s hard to step back…
Email 11 min

How to Include Video in Your Email Marketing

No other marketing medium can communicate as quickly and effectively as video. Therefore, using video in your email marketing makes…
Marketing 18 min

25 Customer Chat Tips to Reassure and Nurture Your Online Customers

Live chat has been around for more than a decade, but only recently have companies discovered its profound effect on…
Marketing 13 min

17 Advanced Methods for Promoting Your New Piece of Content

Some people have so much success with their content marketing strategies that they have hundreds of thousands of readers. Of…

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Marketing 11 min

10 Tactics For Increasing Your Customer Lifetime Value and Loyalty

We live in an age of growth hacking and rock star startups taking the world by storm. As a result,…
Marketing 6 min

8 Fresh Customer Service Ideas Worth Stealing

Our ability to complain is enhanced by technical advances in communication. Tools like 4G networks, Google Glass, and phones that…
Social Media 12 min

How to Grow Your Brand’s Social Media Presence the Smart Way

If you’re serious about internet marketing, then you need to step up your social media game. Research in 2019 shows…
Social Media 10 min

What Types of Posts Get Shared the Most on Facebook?

Today’s marketers know that Facebook is key to their success. In 2018, there were 80 million active Facebook business pages,…
Content 15 min

75 Resources for Writing Incredible Copy that Converts

Writing great copy is one of the most useful skills a marketer can develop. After all, copy is a key…

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from Small Business to Enterprise

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