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Digital Marketing Blog

Illustration of a person standing next to a cell phone with text that reads "SEO Monitoring: Tips, Tools, and Metrics."
SEO 13 min

SEO Monitoring: Tips, Tools, and Metrics

Search engine optimization (SEO) is an essential strategy for increasing website traffic as well as your brand authority. The higher…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jun 3, 2025
Illustration of people working on a brand with text that reads "Event Sponsorship: How to Get Sponsors for Your Next Event."
Digital PR 11 min

Event Sponsorship: How to Get Sponsors for Your Next Event

Holding events can be a great way to promote your business and reach a wider audience. In fact, 78% of…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jun 2, 2025
Illustration of a person working on a laptop and text that reads "Click Fraud: How to Treat, Cure, and Immunize Campaigns."
Paid Ads 13 min

Click Fraud: How to Treat, Cure, and Immunize Campaigns

Click fraud happens when somebody deliberately generates fake clicks on your ads.  Such clicks don’t convert into real leads or…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jun 2, 2025
Illustration of an envelope opening with announcements and text that reads "The Complete Guide to Email Marketing for Beginners."
Email 16 min

The Complete Guide to Email Marketing for Beginners

Email marketing is a marketing strategy that involves sending promotional emails to a group of people who have signed up…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jun 2, 2025
Illustration of a wheel with 4 Ps and text that reads "4 Ps of Marketing: Definition, How-To & Examples."
Marketing 10 min

4 Ps of Marketing: Definition, How-To & Examples

In an age of marketing misinformation, the 4 Ps are more important than ever.  The “marketing mix” (made up of…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Jun 2, 2025

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LIVE on June 16 | 8am PDT
How to Make AEO/GEO Profitable: Lessons From 100 Campaigns

AI search is changing how customers discover brands. In this webinar, Neil Patel and the NP Digital team will break down what actually worked across 100 AEO/GEO campaigns.
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<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>June 16</small></span><small> | </small><span class="bold red"><small>8am PDT</small></span>
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Illustration with a checklist and text that reads "Performance-Based Marketing: Where to Start and How to Budget Smart."
Marketing 12 min

Performance-Based Marketing: Where to Start and How to Budget Smart

I recently came across a thread from a local service business owner making about $1M in annual revenue. They shared…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 28, 2025
Graphic with amazon screenshots and the amazon logo with text that reads "What is Amazon Vendor Central? What You Need to Know."
Ecommerce 11 min

What is Amazon Vendor Central? What You Need to Know

We’ve all heard of Amazon. The giant online marketplace has become a go-to platform for many consumers, with an average…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 28, 2025
Illustration of a person standing next to a funnel with text that reads "Marketing Funnel: Stages, Tactics & Mistakes to Avoid."
Marketing 13 min

Marketing Funnel: Stages, Tactics & Mistakes to Avoid

Wonder why your marketing and advertising campaigns aren’t delivering conversions? Your offer is solid, your creatives are on brand, and…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 27, 2025
Illustration with a magnet and magnifying glass and text that reads "Find Your Target Audience: 6-Step Framework & Examples."
Marketing 12 min

Find Your Target Audience: 6-Step Framework & Examples

When I first started out in marketing, traffic was my number one priority.  I focused on boosting visitor numbers. Yet…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 27, 2025
Orange illustration with webpage images and text that reads "What Is Substack? How to Go From Zero to Paid Subscribers."
Tools & Tech 11 min

What Is Substack? How to Go From Zero to Paid Subscribers

Substack isn’t just another newsletter platform. It’s a powerful tool for building and monetizing a community. You don’t need a…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 20, 2025

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Amazon SEO: 7-Step Framework for Top-Five Rankings
SEO 11 min

Amazon SEO: 7-Step Framework for Top-Five Rankings

How do you stand out on a website that sells hundreds of millions of items? A commitment to product quality…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 20, 2025
A Graphic that says "Ditch The Guesswork: An Approach To Data-Centric Budgeting."
Paid Ads 8 min

Ditch the Guesswork: Data-Centric Approach to Media Planning and Budgeting

If you’re relying on last year’s paid media plan as a blueprint for this year, you’re leaving growth on the…
Sherry Chen
Sherry Chen Associate Director, Paid Media Strategy
May 19, 2025
Illustration with $ signs, depositing money into piggy bank, credit cards, and text that reads "SEO Audit Pricing: Real Costs, What’s Included, and How to Spot a Ripoff."
SEO 11 min

SEO Audit Pricing: Real Costs, What’s Included, and How to Spot a Ripoff

Why does one SEO (search engine optimization) audit cost $150 and another $15,000? Because there’s no clear standard for SEO…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 15, 2025
Illustration with a pie chart, pig, and coins with text that reads "Contribution Margin Ratio Explained: What It Is and How to Improve Yours."
Marketing 11 min

Contribution Margin Ratio Explained: What It Is and How to Improve Yours

Everyone loves to talk about revenue — how to grow it, scale it, and push it higher through more sales. …
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 15, 2025
Orange illustration of two people holding megaphones with text that reads "Digital PR: What It Is + 10 Successful Examples."
Digital PR 13 min

Digital PR: What It Is + 10 Successful Examples

Digital PR (or digital public relations) is a strategy focused on increasing awareness, visibility, and the reputation of your brand…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
May 14, 2025

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