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Industries / Franchises 12 min

B2B Marketing Strategies: A Complete Guide

B2B marketing often gets treated like a second-class citizen compared to B2C. But here’s the truth: business-to-business marketing is growing…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 12, 2025
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Data & Analytics 11 min

Top Tracking Issues We Help Our Clients With

You’re investing in ads and other marketing strategies, but have you ever stopped to think about the data you’re using…
Mariya Quershi
Mariya Quershi Director, Ad Operations
Dec 11, 2025
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News & Trends 7 min

November 2025 Digital Marketing Roundup: What Changed and What You Should Do About It

November pushed the industry further into AI-shaped discovery. Search behaviors shifted. Platforms tightened control. Visibility started depending less on who…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 8, 2025
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AEO / GEO 8 min

What Is ChatGPT Shopping?

You can now purchase products directly within ChatGPT. That’s right, OpenAI recently announced a new feature that turns ChatGPT into…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 6, 2025
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AEO / GEO 8 min

AEO vs GEO vs LLMO: Are They All SEO?

These days, your audience is every bit as likely to find answers through AI Overviews, generative summaries, and language models…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 5, 2025

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Content ranking is becoming more competitive every day, and AI can give you the advantages you've been searching.
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LIVE on June 16 | 8am PDT
How to Make AEO/GEO Profitable: Lessons From 100 Campaigns

AI search is changing how customers discover brands. In this webinar, Neil Patel and the NP Digital team will break down what actually worked across 100 AEO/GEO campaigns.
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<span class="bold red"><small>LIVE</small></span> <span style="color:#222"><small>on</small></span> <span class="bold red"><small>June 16</small></span><small> | </small><span class="bold red"><small>8am PDT</small></span>
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A graphic that says: Audience Segmentation in Marketing: Definition, Types & Best Practices
Marketing 10 min

Audience Segmentation in Marketing: Definition, Types & Best Practices

If your marketing still treats everyone the same, you’re falling behind. Audience segmentation is what turns generic campaigns into personalized,…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Dec 3, 2025
Why Running Seasonal Use Acquisition Campaigns Will Boost Your App’s Success
ASO 9 min

Why Running Seasonal Use Acquisition Campaigns Will Boost Your App’s Success

The holiday season is one of the most lucrative and competitive times of the year for app marketers. With users…
Arazoo Kadir
Arazoo Kadir Agency Growth Director
Dec 2, 2025
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SEO 13 min

Schema Markup: Improve SEO & Search Rankings

If you’re serious about visibility in search, you need to start using schema markup. This structured data tells search engines…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 27, 2025
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SEO 15 min

UX Optimization Best Practices to Improve User Experience

User Experience (UX) optimization isn’t just a design choice. It’s a conversion strategy. If your site is confusing, slow, or…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 26, 2025
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Local 10 min

Local SEO Citations: What They Are & How to Use Them

Forty-six percent of all Google searches have local intent. That means nearly half the time someone types something into the…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 25, 2025

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Marketing 24 min

YouTube Marketing Strategy: Grow Your Channel

If you’re getting into video marketing, there’s no better channel than YouTube. It’s right behind Google, and the No. 2…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 21, 2025
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Data & Analytics 8 min

Minimizing Marketing Blind Spots: The New Era of Attribution

Key Takeaway Attribution in the modern marketing age can be confusing. But the pressure on marketing teams to “prove what’s…
Karen Bellin
Karen Bellin VP, Data, Analytics & Insights
Nov 17, 2025
A graphic that says "Automations that sell while you sleep: building high-impact email flows."
Email 7 min

Automations That Sell While You Sleep: Building High-Impact Email Flows

If your email workflows are driving less than 70 percent of your total email revenue, you’re leaving money on the…
Kim Macomber
Kim Macomber Senior Director, Content
Nov 14, 2025
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News & Trends 8 min

October 2025 Digital Marketing Roundup: What Changed and What You Should Do About It

October showed just how fast AI is reshaping how brands connect, convert, and stay visible. OpenAI turned chats into checkout…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 11, 2025
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Industries / Franchises 15 min

Home Services Digital Marketing Strategies

Over 2.5 million home services businesses operate in the U.S., from HVAC companies and plumbers to pest control specialists and…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 10, 2025

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from Small Business to Enterprise

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SEO 19 min
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YouTube SEO Guide

When you think of SEO, your brain probably jumps to Google. But there’s another major search engine people often overlook, YouTube. With over 2.7 billion monthly users and more than…
Neil Patel
Neil Patel Co Founder of NP Digital & Owner of Ubersuggest
Nov 4
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