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Digital Marketing Blog

ASO 14 min

11 Pre and Post Launch Mobile App Marketing Pitfalls to Avoid

Consider having to compete with only 500 apps in the entire App Store. Sounds like every app marketer’s dream! When…

Learning More About That Other Half: The Case for Cohort Analysis and Multi-Touch Attribution Analysis

Anyone who has ever worked in marketing or advertising has heard the quote, “Half the money I spend on advertising…
Marketing 11 min

6 Things I Wish Someone Had Told Me Before I Built A Marketing Department

A couple of years ago I was given an incredible opportunity to build a marketing department from the ground up.…
Content 11 min

Why You Should Create Long-Form Content (And How to Do It)

Have you written a long-form guide or eBook (of substantially more than 4,000 words)? If not, you probably think it’s…
SEO 9 min

How to Look at Your Website the Way Google Does

When you spend months or years on a website, not to mention thousands of dollars, it’s hard to step back…

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Marketing 18 min

25 Customer Chat Tips to Reassure and Nurture Your Online Customers

Live chat has been around for more than a decade, but only recently have companies discovered its profound effect on…
Marketing 13 min

17 Advanced Methods for Promoting Your New Piece of Content

Some people have so much success with their content marketing strategies that they have hundreds of thousands of readers. Of…
Social Media 11 min

How to Easily Double Your Traffic from Social Media

Many businesses are publishing content as a way to build their audiences and increase traffic to their websites. However, they…
Marketing 11 min

10 Tactics For Increasing Your Customer Lifetime Value and Loyalty

We live in an age of growth hacking and rock star startups taking the world by storm. As a result,…
Marketing 6 min

8 Fresh Customer Service Ideas Worth Stealing

Our ability to complain is enhanced by technical advances in communication. Tools like 4G networks, Google Glass, and phones that…

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from Small Business to Enterprise

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Social Media 10 min

What Types of Posts Get Shared the Most on Facebook?

Today’s marketers know that Facebook is key to their success. In 2018, there were 80 million active Facebook business pages,…
Content 15 min

75 Resources for Writing Incredible Copy that Converts

Writing great copy is one of the most useful skills a marketer can develop. After all, copy is a key…
SEO 10 min

How to Protect Your Website from Negative SEO

The entire SEO industry experienced a major transformation over the past two years. As a result, many online marketers have…
Marketing 8 min

Where Marketing Ends, Branding Begins

So you’ve got a business and you’re ready to push your branding efforts online. The first question you encounter is…

How to Implement Google Analytics Events in Google Tag Manager

Google Tag Manager is designed to minimize your dependency on web developers when you want to add marketing and analytics…

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from Small Business to Enterprise

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