How to Drive More Traffic With Your Old Content
Who says you have to consistently create new content to generate more traffic. Here are the steps you can follow to grow your traffic using your old content:
Step #1: Repost your old content on Facebook – Take your old content and consistently post it on Facebook. Share your old content multiple times a year and you’ll notice that your old content will drive more social traffic than your new content.
For my site, my old content drives over 60% of my Facebook traffic.
Step #2: Post on Twitter 10 times a day – signup for Buffer and schedule your old content to be published on Twitter daily.
When I was tweeting out once a day I was getting 1000 visitors a month. When I tweeted out 10 times a day I received over 4000 visitors a month from Twitter.
Step #3: Write articles on LinkedIn – take your old content, post the first few paragraphs on LinkedIn and have a “click to continue reading” link. In which the link drives people to your old content.
Before I used this strategy I was getting 2000 visitors a month from LinkedIn and now I get over 33,000 visitors.
Just follow the 3 steps above and your old content will generate more visitors.