Why Problem Solving Should Be The Only Value Proposition You Use

There‚Äôs more than one reason why people love brands like P&G, Warby Parker, and Apple. But, can you guess what these three brands have in common? They all solve consumer problems. P&G invented a better way to mop with the Swiffer. Warby Parker created affordable, stylish glasses. Steve Jobs of Apple introduced the iPhone as … Continue reading Why Problem Solving Should Be The Only Value Proposition You Use