The old adage “you have to spend money to make money” doesn’t always apply to marketing. If you have a product that people want, you don’t need a $100,000 marketing budget to acquire customers. There are ways to acquire them without spending a penny.
Today’s infographic shows you how to do just that. It applies to both startups and established companies. Following the infographic, you’ll find some recommended reading on acquiring customers without spending money.
Recommended Reading:
- How Dropbox Hacked Growth to Become a Multi-Billion Dollar Company
- A 5-minute video on how Pandora’s personal touch led their growth
- How to Get 60 Leads in 24 Hours with a Landing Page and a LinkedIn group
- The Few Ways to Scale User Growth
Somewhat related:
Paul Graham’s essay on Doing Things That Don’t Scale.
About the Author: Zach Bulygo (Twitter) likes marketing, finance, and learning about different businesses.
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